Don’t Just Do It. Sing It.
Many marketing and business professionals alike follow Seth Godin’s blog from time to time. We have been inundated with his brilliant marketing mind and tend to put his strategies to practice. I am an avid reader of his daily blog but there are many times I wish that he spent more time on building a …
Personal Branding Interview: Janine Driver
Today, I spoke to Janine Driver, aka the “Lyin’ Tamer,” body language contributor to NBC’s Today show and CEO of the Body Language Institute. Here new book is called You Say More Than You Think: The 7-Day Plan on Using the New Body Language to get What You Want! (Crown). In this interview, Janine talks …
Personal Branding Interview: Lynn Taylor
Today, I spoke to Lynn Taylor, who is the author of Tame Your Terrible Office Tyrant™ , a workplace expert, speaker and consultant. In this interview, Lynn talks about how to get a promotion right now, how to get ahead despite the economy, the important of staying relevant, connecting with coworkers on social networks and …
Managing Your Personal Brand Without Going Insane
Managing your online identity is becoming very challenging because multiple social networks are launched each week and we all suffer from information overload. How do you keep up with everything, without losing your sanity? You don’t want to join every new social network, create a profile and start communicating on it because that’s not a …
3 Reasons Why Personal Branding is Essential For Networking
When I was in college, I was always told that it’s all about who you know. I heard this common saying from teachers, my parents, older friends and managers at my internships. It was very hard to disagree with this phrase because I had spent months interviewing to get a job upon graduation because I …
20 Ways to Give to Enhance Your Personal Brand
Giving is on my mind lately, with the tragedy still unfolding in Haiti. Rob Key, CEO of social media marketing and communications agency Converseon, says you should “lead with altruism” and “come bearing gifts.” He’s referring to the use of social media by businesses, but I think the same rules should be applied when creating …
Personal Branding Magazine Issue 11 Seth Godin Interview Preview
For the February issue of Personal Branding Magazine, Seth Godin will grace the cover, with an exclusive and lengthy interview I conducted with him about his new book, Linchpin: Are You Indispensable. Out of all his bestselling books, this one is the closest related to personal branding because it focuses on becoming indispensable, meaning that …
Hey Mediocrity, You Can Eat Me
Mediocrity– a disease that is spreading slowly through the ranks of small business owners and professionals across the country. It is infiltrating employees, products, services, and marketing…slowly dissecting and eating away at what YOU have worked so hard to build.
I see it happening on a daily basis (even in my own company at times). …
3 Personal Branding Theses For The New World of Work
Gone are the days when only college marketing majors and entrepreneurs had to know how to use marketing to build brands. These days, the internet has enabled everyone with a pulse and some ambition to take advantage of this growing platform. It’s all about survival …
Personal Branding Interview: Steve Garfield
Today, I spoke to Steve Garfield, who is the author of Get Seen: Online Video Secrets to Building Your Business and one of the leading edge experts in online video and blogging. In this interview, Steve talks about how he got started with online video, some video podcasting equipment for beginners, how he’s used videos …