For Those in a Job Transition, Not Knowing Hurts the Most
As a career coach who sees people in transition every day, I’ve concluded that the single biggest obstacle for people in transition is not knowing what they don’t know regarding what it takes to win that fierce competition for getting a decent job.
I don’t intend to blame anyone; I’m merely pointing out the fact. …
What Does Your Brand’s Target Market Look Like?
As a personal brand your goal should be to bring in just the right client into your business — a person or company who expresses mutual interest in what you have to offer. But what does that niche look like?
That is where precise market research comes in to gather data and give your brand …
What Good Networkers Do… and Don’t Do
Are you a good networker, or a bad networker? Do people who can help you look forward to meeting with you, or dread it? Do you tend to get what you want, or are you frustrated with your networking results? This article will give you lots of do’s and don’ts to consider for improving your …
Do You Have That Spark in Your Eyes?
Itzhak Perlman was recently interviewed by Charlie Rose, who asked Perlman what he looks for when selecting those few special Juilliard School students he wishes to work with. Years before, he himself was a student at Juilliard. “Is it skills or talent?” Rose asked. Perlman’s answer was that talent is not easily defined and that …
3 Tips for Networking with Business Cards
It doesn’t matter if you’re looking for a career or operating a company, business cards are a critical part of branding yourself.
If you don’t have some already, think of them as miniature resumes — giving the recipient a glimpse into who you are and what you might be able to offer them. Although they …
LinkedIn as a Career Networking Tool
Are you “on LinkedIn”, but not feeling like you are getting maximum benefit? In this fourth and final post in my series on leveraging LinkedIn for your career, we will examine one of the website’s most valuable uses — as a networking tool.
In an earlier post, we discussed LinkedIn visibility, credibility, and connect-ability. I …
How to Make the Most of the Conference Season
The conference season is upon us. Are you ready?
Notices on Social Media channels are popping up for SXSW, Social Media Marketing World, TED and TEDx and many other events and conferences. There are countless conferences you could attend and some you should attend and some you MUST attend. This article is not about selecting …
Becoming a LinkedIn Groupie
Most professionals and executives know that LinkedIn can be a powerful career tool. But, like a hammer, it does you no good if you don’t pick it up and use it. Leading up to a talk I will be giving on LinkedIn as a Career Advancement Tool later this month at Kennesaw State University, I …
How to Improve Your Career in Your Free Time
How do you get ahead in the workplace?
Some people over-deliver on projects they are assigned, hoping to be recognized with increased pay or a promotion. Others look for inefficiencies in the company that can serve as new leadership opportunities. Still, some employees favor becoming a voice of the brand, writing external-facing articles and speaking …
Make Your Business Card a Keeper
Business cards are one of the most affordable ways to get your information into a prospects hands. The problem is that most business cards end up lost in a pile on a desk, tossed in a junk drawer or worse, thrown away. Business cards only work if your prospect keeps it so he can call …