Give Your Personal Brand a Boost
Traditionally, brands and businesses have advertised online and offline as part of their marketing strategy. While this can be effective over time there is one marketing method that will grow your business like nothing else, and that is through word-of-mouth. In order to effectively harness the power of this natural force, it is important to …
7 Lunches College Seniors Should Be Booking!
As college seniors count down the days of their traditional educational career, they should be counting how many influential lunches they have on the books. As the class of 2014 preps by accepting job offers and getting sized for their cap and gown, they should be willing to make a small investment in time and …
3 Ways To Brand Yourself As A Freelancer
There are more than 42 million freelance workers in the United States today.
If you’re one of them, branding yourself is absolutely necessary for getting noticed and making sure people remember the kind of freelance work you do. But too many freelance sites don’t do a good enough job of showcasing a memorable brand.
A …
3 Ways to Use LinkedIn to Build Your Career
In a world where social media allows us to connect with almost everyone in the free world instantaneously, one platform dominates the professional networking space. Its name? LinkedIn.
By now, most people in the professional world have heard of LinkedIn. Job seekers know it can help them find a career, but many don’t know how …
You’re Hired! Now What? – Targeted Job Search
You have just been hired for your dream job! Well, maybe not your dream job, but the next step in your career. You have followed all of the steps in the targeted job search.
Before you read on, this is the sixth in this series on the Targeted Job Search. If you have not read …
4 Ways Your Ego is Getting in the Way of Your Job Search
Toeing the line between confidence and arrogance is an easy line to cross during your job search. Sure, you might have strong technical skills and experience. You probably have a great network and personal brand, too. And chances are, you probably can find a colleague who can write you a glowing letter of recommendation. But …
7 Steps to Spring Clean your LinkedIn Profile
Have you ever wanted to reach out to someone that is already in your LinkedIn contact list, but when you went to their profile their contact information was nowhere to be found? Or, perhaps worse… out of date?
You may not be able to fix the profiles of others, but you can take the time …
Personal Branding Weekly – Don’t Post My Pic
Often this is an afterthought after a great weekend, great night out or out of town conference. We know and have more than enough material available to us about the impact this has on your personal brand and some great practices to implement to prevent embarrassing or professional devastating occurrences in the future.
This time …
Staying In Touch
Last week I wrote about the importance of physical touch. To follow that you should figuratively stay in touch as well.
Whatever your connections are with people, it’s important to periodically touch base with them. It takes less than five minutes to reach out in the following ways:
• Phone and comment on research, an …
Build Your Referral Network – The Targeted Job Search
About 85% of all jobs are filled through employee referrals. Therefore, it makes sense to build a referral network at every company where you might like to work in the future.
Before you read on, this is the fourth in this series on the Targeted Job Search. If you have not read …