Category: Media Branding

Book ReviewsCareer ResourcesCommunication & NetworkingInterviewLifestyle & Habit BuildingMedia BrandingRelationships & Personal GrowthSkill Development

Fit at Last: An Interview with Ken Blanchard

Recently, I had the opportunity to speak with Ken Blanchard, one of the most influential business leadership experts and author of the iconic One Minute Manager. His newest book, Fit at Last, demonstrates how his leadership techniques can be applied to achieving success and strengthening commitment by chronicling his journey to better health. We discussed …

authors cornerBook ReviewsCareer & WealthCareer ResourcesCommunication & NetworkingInterviewLifestyle & Habit BuildingMedia BrandingSkill Development

Economy of You: An Interview with Kimberly Palmer

Recently, I spoke with Kimberly Palmer, senior money editor and Alpha Consumer blogger at U.S. News & World Report. Kimberly is also a successful “side-hustler,” building an Etsy shop of money planners to help create some financial freedom. She also is releasing a new book, entitled The Economy of You: Discover Your Inner Entrepreneur and …

Career & WealthCareer ResourcesCommunication & NetworkingCorporate BrandingInterviewLifestyle & Habit BuildingMedia BrandingRelationships & Personal GrowthSuccess Story

POWER of Branding: An Interview with J.D. Power

Recently, I had the opportunity to speak with James David “Dave” Power III, the visionary entrepreneur whose company, J.D. Power & Associates, has become a household name since it’s inception in 1968. Dave shares many of his successes and failures in the new book, POWER: How J.D. Power III Became the Auto Industry’s Adviser, Confessor, …

Career & WealthCommunication & NetworkingCorporate BrandingInterviewMedia BrandingRelationships & Personal GrowthSuccess Story

Taking Action: An Interview with LVLXIII CEO Antonio Brown

Recently, I had the opportunity to connect with Antonio Brown, one of the hottest young fashion designers in the market. He is the founder and CEO of the premium men’s fashion brand, LVL XIII (pronounced ‘Level 13’), that recently launched a line of high-end sneakers that is getting a lot of attention. Celebrities such as …

authors cornerBook ReviewsCommunication & NetworkingInterviewLifestyle & Habit BuildingMedia BrandingRelationships & Personal Growth

Women Who Don’t Wait in Line: An Interview with Reshma Saujani

Recently, I spoke with Reshma Saujani, the founder of Girls Who Code, a national non-profit organization working to close the gender gap in technology. Reshma is also an attorney, and in 2010 became the first Indian American woman in the country to run for US Congress (for the state of New York). In her new …

InterviewMedia BrandingRelationships & Personal Growthtv

Video Presentations: One Easy Way to Keep Them Watching

Audiences make snap judgments about anyone on camera. Viewers immediately assume someone is hostile if they look slightly angry. A confused look can come across as dopey. A blank face looks snooty or boring. That’s because video amplifies every facial expression—and often viewers don’t stick around to find out if their first impression was wrong. …

Communication & NetworkingMedia BrandingRelationships & Personal GrowthSocial Media

Automation Doesn’t Mean Less Humanization

One of the biggest concerns about social networks is that they can quickly become time consuming. While they may be excellent places for networking, it takes time to generate and post new content regularly, especially if it eats into time that is allocated for other business related activities.

For this reason, automation elements have become …

Communication & NetworkingMedia BrandingRelationships & Personal Growth

5 Ways Improv Comedy Made Me a Better Marketer

In this article, you’ll learn…

–          The basics of improv comedy, and how they can be applied to marketing

–          How thinking like a comedian will inspire collaboration and creativity in your organization

By day, I am a Marketing Manager, and I truly enjoy what I do. After all, marketing has always been my passion, …

Communication & NetworkingmanagementMedia BrandingRelationships & Personal Growth

9 Lesser-Known Strategies for Building Your Brand’s Credibility

What’s your favorite little-known secret for building your brand’s recognizability… radio show? Writing a book? Leading a cause marketing campaign? Reality TV?

The following answers are provided by the Young Entrepreneur Council (YEC), an invite-only organization comprised of the world’s most promising young entrepreneurs. In partnership with Citi, the YEC recently launched #StartupLab, a free …