Category: Interview

InterviewPeoplePersonal BrandingSocial Media

Part 2 of 3: Teachers Talk About Social Media in the Classroom and Personal Branding!

This is part 2 of 3 in a series where I talk to two college teachers about their use of social media in the classroom.

In part 1, they discussed why blogs are important in classrooms and the advantages of using blogs as a learning vehicle. Today’s discussion is around the relevancy of “Blackboard,” which …

InterviewPeoplePersonal BrandingSocial Media

Part 1 of 3: Teachers Talk About Social Media in the Classroom and Personal Branding!

I’m starting a three part series on how social media influences the classroom and can provide value to both the professor and student, in an educational setting. To do this, I found two teachers that “get it” and have used blogs for student collaboration and skill development. They also feel it is an innovative and …

Book ReviewsCareer DevelopmentInterviewPeoplePersonal BrandingSuccess Strategies

A Veteran CEO Gives Practical Advice for Your Personal Brand

Today, I interview Gary Harpst, who has decades of experience as an executive and is now a famous business book author.  Today, he shares his practical knowledge on how to achieve business success in this execution revolution.

Gary, we all know that enterprises have tremendous resources for executing on various business/marketing programs.  How can individuals …

Book ReviewsBrand Yourself AsCareer DevelopmentInterviewPeoplePersonal Branding

Brand Yourself as a Mathematician or Become Obsolete

Today, I spoke with Ian Ayres, who is an author and law professor at Yale. He shares insights as to why you really need to learn about statistics and how companies are using these so-called “Supercrunchers” to conduct business.

Why do we need to understand numbers to succeed and survive in our world? Should every …

Book ReviewsInterviewPeoplePersonal BrandingSuccess Strategies

Monitor Your Online Reputation to Protect Your Personal Brand

Today, I speak with Dr. Gaines-Ross, who is the Chief Reputation Strategist (cool title!) for Weber Shandwick, a blogger and author. We talk about the reputation management for personal branding, as well as some tips for safeguarding your brand (monitoring your online reputation).

Leslie, I, like you, am involved with reputation management at the corporate …

Book ReviewsCareer DevelopmentInterviewPeoplePersonal BrandingSuccess Strategies

How to Bulletproof Your Job in a Poor Economy

Today, I spoke with Stephen Viscusi, who is an author and America’s workplace guru.  He talks about why it’s so important to focus on your current job and protect yourself now.  I don’t completely agree with his view that your job is more important than your career, even in poor economic situations because you always …

Book ReviewsInterviewPeoplePersonal BrandingSuccess Strategies

Become the Chief Financial Officer for the Brand Called You

Today, I interviewed Garrett B. Gunderson, who is a New York Times bestselling author, millionaire and speaker.  Garrett reveals the truth about 401K’s, real estate, Wall Street and other “truisms” about investing.  In the world today, everyone needs to be their own CFO (Chief Financial Officer).  You are your own business and you have to …