Category: Interview

Book ReviewsBrand Identity & Self-DiscoveryInterviewLifestyle & Habit BuildingRelationships & Personal Growth

Personal Branding Interview: Jane Buckingham

Today, I spoke to Jane Buckingham, who is the President of Trendera, a generational expert, and author of her latest book called The Modern Girl’s Guide to Sticky Situations.  She is also the wife of Marcus Buckingham, who appeared on the cover of Personal Branding Magazine in the seventh issue. In this interview, Jane talks …

Brand Identity & Self-DiscoveryCommunication & NetworkingInterviewMarketingRelationships & Personal GrowthSocial Media

Personal Branding Interview: M.P. Mueller

Today, I spoke to M.P. Mueller, who is the President at Door Number 3, as well as the New York Times “Branded” blogger. In this interview, M.P. talks about the survival rate for companies that don’t have brands, lessons she’s learned from running a small business, and more.

What’s the life expectancy for a company…
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Book ReviewsBrand Identity & Self-DiscoveryCommunication & NetworkingInterviewPRRelationships & Personal GrowthSocial Media

Personal Branding Interview: Arielle Ford

Today, I spoke to Arielle Ford, is the president of The Ford Group and author of The Soulmate Secret. She was instrumental in launching the careers of many NY Times bestselling self-help authors including Deepak Chopra, Jack Canfield, and Mark Victor Hansen. In this interview, Arielle talks about how she got started in non-function book …

Book ReviewsBrand Identity & Self-DiscoveryEmployer BrandingFuturesInterviewmanagementRecruitmentRelationships & Personal Growth

Personal Branding Interview: Jeanne Meister

Today, I spoke to Jeanne Meister, who is an internationally recognized workplace learning consultant, and the author of The 2020 Workplace (Harper). In this interview, Jeanne disects the 2020 workplace, shows some very interesting research findings, explains how companies can retain talent, gives her opinion on ROWE (I previously interviewed the creators of ROWE), and …

Book ReviewsBrand Identity & Self-DiscoveryCommunication & NetworkingeBrandInterviewLifestyle & Habit BuildingRelationships & Personal GrowthSocial Media

Personal Branding Interview #2: Susan Gunelius

Today, I spoke to Susan Gunelius, who is the President & CEO of Keysplash Creative, the author of Blogging All-in-One For Dummies, and a columnist for Forbes.com and Entrepreneur.com. This is a follow-up interview to the one I had with Susan at the end of 2009. In this interview, Susan talks about the current state …

Brand Identity & Self-DiscoveryCareer & WealthCommunication & NetworkingCorporate BrandingInterviewMarketingRelationships & Personal Growth

Personal Branding Interview: Adam Taki

Today, I spoke to Adam Taki, who is the son of renowned food industry businessman Dr. Ghazi Taki and co-founder, as well as spokesperson of Amazing Taste Foods Inc.  In this interview, Adam talks about how he created his corporate brand, stood out from the competition, talks about some branding strategies, and more.

How did…
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Book ReviewsBrand Identity & Self-DiscoveryInterviewMarketingRelationships & Personal Growth

Personal Branding Interview #2: Sally Hogshead

Today, I spoke to Sally Hogshead, who is a speaker, author, and brand innovation consultant. This is a follow-up to my previous interview with Sally back in January 2009. Her latest book is called FASCINATE: Your 7 Triggers of Persuasion and Captivation. In this interview, Sally talks about her new book, analyzes my triggers of …

Book ReviewsBrand Identity & Self-DiscoveryCorporate BrandingeBrandInterviewMarketingRelationships & Personal GrowthSocial Media

Personal Branding Interview: David Brier

Today, I spoke to David Brier, who is a award-winning brand identity designer, author and branding expert. He is the author of Defying Gravity and Rising Above the Noise. In this interview, David talks about brand identity for people and companies, logo’s and slogan’s, and more.

What goes into a corporate brand identity? Would this…
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Book ReviewsBrand Identity & Self-DiscoveryCommunication & NetworkingInterviewmanagementRelationships & Personal Growth

Personal Branding Interview #2: Dave Ulrich

Today, I spoke to Dave Ulrich, whois as a Professor of Business at the University of Michigan, a partner at the RBL Group, and author of the new book The Why of Work: How Great Leaders Build Abundant Organizations That Win. This is a follow-up to my previous interview with Dave last August. In this …