Category: Interview

Book ReviewsInterviewPeoplePersonal BrandingPRSocial MediaSuccess Strategies

Personal Branding Interview: Arielle Ford

Today, I spoke to Arielle Ford, is the president of The Ford Group and author of The Soulmate Secret. She was instrumental in launching the careers of many NY Times bestselling self-help authors including Deepak Chopra, Jack Canfield, and Mark Victor Hansen. In this interview, Arielle talks about how she got started in non-function book …

Book ReviewsEmployer BrandingFuturesInterviewmanagementPeoplePersonal BrandingRecruitment

Personal Branding Interview: Jeanne Meister

Today, I spoke to Jeanne Meister, who is an internationally recognized workplace learning consultant, and the author of The 2020 Workplace (Harper). In this interview, Jeanne disects the 2020 workplace, shows some very interesting research findings, explains how companies can retain talent, gives her opinion on ROWE (I previously interviewed the creators of ROWE), and …

Book ReviewsCareer DevelopmenteBrandInterviewPeoplePersonal BrandingSocial MediaSuccess Strategies

Personal Branding Interview #2: Susan Gunelius

Today, I spoke to Susan Gunelius, who is the President & CEO of Keysplash Creative, the author of Blogging All-in-One For Dummies, and a columnist for Forbes.com and Entrepreneur.com. This is a follow-up interview to the one I had with Susan at the end of 2009. In this interview, Susan talks about the current state …

Corporate BrandingentrepreneurshipInterviewMarketingPeoplePersonal BrandingSuccess Strategies

Personal Branding Interview: Adam Taki

Today, I spoke to Adam Taki, who is the son of renowned food industry businessman Dr. Ghazi Taki and co-founder, as well as spokesperson of Amazing Taste Foods Inc.  In this interview, Adam talks about how he created his corporate brand, stood out from the competition, talks about some branding strategies, and more.

How did…
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Book ReviewsCorporate BrandingeBrandInterviewMarketingPeoplePersonal BrandingSocial Media

Personal Branding Interview: David Brier

Today, I spoke to David Brier, who is a award-winning brand identity designer, author and branding expert. He is the author of Defying Gravity and Rising Above the Noise. In this interview, David talks about brand identity for people and companies, logo’s and slogan’s, and more.

What goes into a corporate brand identity? Would this…
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