Category: entrepreneurship

entrepreneurshipmanagementPersonal BrandingSuccess Strategies

How Often Should You Be Checking In on Your Competition?

How often do you check up on your competitor’s brand mentions and sentiment? What do you look for?

The following answers are provided by the Young Entrepreneur Council (YEC), an invite-only organization comprised of the world’s most promising young entrepreneurs. In partnership with Citi, the YEC recently launched #StartupLab, a free virtual mentorship program that …

Career DevelopmententrepreneurshipPersonal BrandingSuccess Strategies

Revitalize Marketing Materials and Your Business

Entrepreneurship provides us with a roller coaster ride as the economy and technology change. How you anticipate change, prepare for it, and run with the new model will determine your future success.

Business is obviously much easier to control when the economy is good. But one pitfall of many is to spend too much money …

Career DevelopmententrepreneurshipPersonal Branding

How to Place a Value on Your Brand

Many professionals and business owners find it extremely difficult to assign value to themselves and their brands. For some reason, in many peoples’ minds, discussing money “cheapens” relationships.

I recently observed a conversation between several Facebook friends who are business owners. The conversation started when a friend with a growing business, already boasting celebrity clientele, …