Build Your Brand By Building Your Team
How to create your own personal brand dream team and accelerate your professional growth.
Whether you’re a business professional or a business owner, having a solid team is imperative to building a strong brand. If there is one thing I would go back and tell my younger self, it is that constructing a solid team …
Figuring Out Selling Seasons
A few weeks back I wrote a four part series entitled “Why People Don’t Buy.” One of the four articles looked at “No Time/Urgency” as one of the four reasons clients or customers don’t end up doing business with you. As we enter Spring and watch the opening week of baseball, let’s look at the …
Increase Inner Strength to Achieve Outward Appeal
The problem most entrepreneurs have is they focus on their weaknesses instead of their strength. Through the years mental files have been collected focusing on shortcomings. It is this very file that holds one back.
The challenge is hereby on for you to turn Negative Comments into Gold!
Create a one-of-a-kind folder that documents all …
3 Ways Guest Blogging Can Boost Your Personal Brand
Your personal brand relies on many factors, but digital presence is probably the biggest.
But sometimes, you can be so busy running a business that you simply don’t have time to handle the traditional aspects of personal branding (speaking engagements, for example).
Content marketing is quickly becoming one of the biggest digital branding outlets, and …
Three Ridiculously Easy Tips to Defeat Perfectionism
If you are like most of us, you are doing more with less. Most businesses take pride in the ever increasing productivity of workers. Bosses often pile on too much work to too few people. Solo-entrepreneurs over-commit themselves. And, pretty much everyone is sleep-deprived, caffeine and sugar-high, or otherwise brain drained by the habits we …
Reach Out and Touch Someone
Physical touch is a communication tool few people take advantage of. It can help you bond and connect with people, not just communicate by dispensing data. Yes, you can touch strangers as well as colleagues at a business event if you do it with the right attitude and technique. Here are some tips on effective …
Corporate Idealist: An Interview with Christine Bader
Recently, I sat down with Christine Bader, author of the new book, The Evolution of a Corporate Idealist: When Girl Meets Oil. “Corporate Idealists” are an invisible army of people located inside the world’s biggest and most well-known organizations that push for safer and more culpable practices. As a corporate idealist at BP for nearly …
Workplace Drama Structure Similar to Hollywood Drama Screenplay
A good friend of mine and former college roommate studied film and screen writing. He’s had a number of his screen plays picked up on option by hollywood producers over the years.
So, when I began investigating drama in the workplace I reached out to him to learn about how dramatic movies are structured. He …
5 Ways to Build Your Brand
Building your small business or personal brand is not something that can be done on a schedule – it takes constant work to maintain and grow. You likely already devote time to social media branding and other online initiatives, and study up before important interviews or client meetings. You may be surprised, though, at how …
What is a Platform?
This weekend I attended a book festival that offered a session on platform building for authors. The panelists launched into a discussion of the importance of platform to sell books, but it wasn’t until an audience member asked for the definition of platform that they actually attempted to explain what it was. The definitions varied …