Nurturing Your Networking Skills
One of the benefits of networking is that it’s a great way of improving your interviewing skills. The logic is simple. If you want to become a better actor, act. To become a better writer, write. And to become better at interviewing, interview. Networking conversations are like low-stress, high-impact, self-initiated interviews. By having lots of …
Personal Branding Weekly – Does Personal Branding Work for Introverts?
During a group coaching meeting, I was asked if personal branding works for an introvert?
The answer is yes.
Yes, you still need to discover what makes you unique. Understanding your strengths and how you can communicate in a way that is uniquely you, is also a part of personal branding.
It’s important to reframe …
9 Strategies for Creating a Website to Showcase Your Personal Brand
I want to have a website to showcase my personal brand. Should I set up a free site on Tumblr or About.me, focus on my own site and hosting, or something else — and why?
The following answers are provided by the Young Entrepreneur Council (YEC) is an invite-only organization comprised of the world’s most …
What Entrepreneurs Could Learn From Storytellers
“Tell me the facts and I’ll learn. Tell me the truth and I’ll believe. But tell me a story and it will live in my heart forever.”—Indian ProverbWith the intense competition in today’s marketplace, entrepreneurs are always searching for new and better ways to become memorable to their market. The art of storytelling can help …
Give Your Personal Brand a Boost
Traditionally, brands and businesses have advertised online and offline as part of their marketing strategy. While this can be effective over time there is one marketing method that will grow your business like nothing else, and that is through word-of-mouth. In order to effectively harness the power of this natural force, it is important to …
Representing Hollywood: An Interview with Liza Anderson
Recently I had the privilege of speaking with Liza Anderson, a highly regarded celebrity publicist, public relations expert, and the Founder and President of Anderson Group Public Relations. Representing a wide spectrum of diverse clients on hit television shows such as House of Cards, Brooklyn Nine-Nine, Scandal, The Walking Dead, True Detective, Game of Thrones …
Negotiating An Improved Outcome
When you are approaching a prospective client, you have a 1/3 chance for getting the sale. Why? Either of you have the opportunity to say, “No thank you.”
Entrepreneurs dream of becoming known and having requests pour in. Over the years, as people see you in action and determined to succeed, those very requests start …
3 Ways To Brand Yourself As A Freelancer
There are more than 42 million freelance workers in the United States today.
If you’re one of them, branding yourself is absolutely necessary for getting noticed and making sure people remember the kind of freelance work you do. But too many freelance sites don’t do a good enough job of showcasing a memorable brand.
A …
The Underappreciated Art Of No in Business
How to set respectful professional boundaries to avoid burnout.
In a rebounding economy, where many professionals and business owners are still trying to find their footing, it may be tempting to simply be grateful for opportunities and refrain from doing anything that might make you look like anything less than a team player. However, if …
Personal Branding Weekly – Have You Zombified Your Personal Brand?
It’s not even been a month since the season finale of the television show, The Walking Dead, and I’m already missing it. If only that is what I was referring to in this headline, but it’s not. Last week I wrote about the Wacom customer service representative who was robotic and barely human as he …