Guest Speaker: Lou Longo on Public Speaking
Lou Longo, a member of my network, shares his thoughts on public speaking. As you know, public speaking is a time, where you interact directly with your audience and where they judge you based on appearance, competency, personality and differentiation. Lou understands this and shares his thoughts:
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Have you ever listened to a speaker …
An Aggressive Personal Brand is the Only Way
You could be an intellectual and subject matter expert in your field or function, but without an inborn desire to go out and pursue your goals, you will fail. To get attention, you must demand attention from your audience. You have something important to say and material to show off, so do it, but make …
Goal Alignment
Your goals are how you measure success. They are the objectives you set for yourself, either in the short-term or long-term of your career. When you evaluate your goals, make sure they are attainable and are noteworthy. For instance, if you want to be an accountant, your short term goal could be go obtain your …
Timing and the open door
So you have all the right skills, know all the right people and have proven your capabilities. You may wonder why you haven’t progressed and furthered your career, while having all of these strengths work in your favor. The one element that is missing from the equation is “the open door” meaning, the timing and …
Experience vs Income
What is more valuable, the experience you gather from working in a particular position or the compensation for the work you create?
Let’s first isolate each variable, in order to distinguish there contents. First, you have experience, which combines the communication and technical skills, along with the cognitive and business skills that you gather while …
Marketing is life
Ask these following questions to yourself:
Why do I choose to purchase the items or brands that I do? What creates this preference? What drives the decision making in my life? How do people perceive me and what do they base these views on? Am I being controlled by the organizations that surround me? What…Positioning yourself
Positioning is a marketing term you may often be exposed to in business. The term actually ties in multiple concepts that factor into a competitive approach that you can use to your advantage. The word touches upon differentiation and mapping out where you or your company stands relative to competitors. The example above depicts a …
What Should be Included in a Resume?
What is a resume? The majority of the population view a resume as a piece of collateral that is a prerequisite for obtaining an interview. Those who have enriched resumes, will be granted an interview and those with resumes that are inadequate will lose opportunities. Today I would like to share my philosophy for creating …