Use Personal Branding to Get Ahead at Work
As the market for jobs becomes increasingly competitive it’s important to build your personal brand to differentiate yourself. As the economy stabilizes and eventually recovers employers are going to be very selective in whom they hire. The best jobs are going to go to those with the right amount of experience and ability to communicate …
Personal Branding Interview: Caroline Ceniza-Levine
Today, I spoke with Caroline Ceniza-Levine, who is a career coach, writer, speaker, Gen-Y expert and co-founder of SixFigureStart. In this interview, Caroline talks to us about how executives are google’d before interviews, what executives can do after a layoff, and much more.
Caroline, is it true that executives will be googled before a job…Personal Branding Interview: Louise Weir
Today, I spoke with Louise Weir, who is the Marketing and Communications Manager for Career Services at London Business School. In this interview, Louise gives us advice about taking a job abroad, interviewing over the phone, some interview tips for MBA students, and ideas on how to use LinkedIn for job searching.
When seeking a…Will Your Network Be There When You Need Them?
I moderated a networking panel recently where the first question during the Q&A period came from a woman in the audience who said, “I’ve been looking for a job for a while and trying to improve my computer skills in the meantime, but I haven’t been able to find anything. What should I do?”
One …
Confidence in Your Personal Brand
“A clear vision, backed by definite plans, gives you a tremendous feeling of confidence and personal power.” Brian Tracy
If you don’t know who Brian Tracy is, you owe it to yourself to find out. I am a huge fan of sales and motivational speakers and Brian Tracy is one of the best.
The Role…Personal Branding Interview: Allen Adamson
Today, I spoke to Allen P. Adamson, who is the author of BrandDigital: Simple Ways Top Brands Succeed in the Digital World and the managing director of Landor Associates. In this interview Allen shares his wisdom of years of experience in the branding world, including a thorough explaination of the difference between advertising and public …
Personal Branding Interview: Beth Kobliner
Today, I spoke with Beth Kobliner, who is the New York Times bestselling author of Get a Financial Life: Personal Finance in Your Twenties and Thirties. In this interview, Beth gives some great financial advice for young adults who are completely clueless when it comes to money.
Why is a good financial education important to…Focus on What’s Next
Last week, at the World Innovation Forum, the words of one speaker really stuck with me.
“I don’t care about best practices,” said CK Pralahad, author of The New Age of Innovation. “I’m much more interested in next practices.”
By ‘best practices”, Pralahad was referring to the management practice of trying to squeeze every little …
Your Personal Branding Mantra
When I first read about personal branding, I immediately understood how I could benefit from creating my own unique personal brand. Just like myself, most people have the “a ha” moment quite quickly after being exposed to personal branding. It’s pretty hard to make an argument against personal branding when its benefits are so positive …
The Importance of Self-Assessment
“The unexamined life is not worth living.” Socrates
I am often asked to help professionals develop and maintain their personal brand. I often think that the best answer is “Follow your bliss” and the rest will follow. And that is largely true. However, the workplace has become so competitive that personal branding is critical. So, …