4 Content Marketing Tips to Help Your Personal Brand
Content marketing—in the form of sharing useful content such as blogs or videos with web viewers who relate to your brand—can be one of the most successful digital marketing methods for your personal brand, but only with a solid strategy in place. According to the Content Marketing Institute’s 2015 B2C Content Marketing Report, 47 percent …
14 Ways to Develop Confidence at Work for Better Personal Branding
The following answers are provided by members of Young Entrepreneur Council (YEC), an invite-only organization comprised of the world’s most promising young entrepreneurs. In partnership with Citi, YEC recently …
How to Navigate the Sale with Ease
Your best sales guide is your very own set of values, priorities and unique way of conducting business. These transform into your business development plan. Remaining true to your plan will allow for your personal brand to shine brightly.
Treat negotiation as a friendly conversation with the purpose of seeking to find a happy ending …
14 Ways to Handle Negative Press About Your Brand
The following answers are provided by members of Young Entrepreneur Council (YEC), an invite-only organization comprised of the world’s most promising young entrepreneurs. In partnership with Citi, YEC recently launched BusinessCollective, a free virtual mentorship program that helps millions of entrepreneurs start and grow …
4 Ways to Use Mapping Software to Grow Your Business
So you’ve finally reached the point where you’re ready to expand your business. You have a lot to consider and plan for before you make the jump. You’ll need to identify relevant markets, choose your ideal demographic, research locations where you could potentially operate, and check on competition in the area. It’s entirely possible to …
10 Ways to Secure More Sales
10 Ways to Secure More Sales
Entrepreneurs who are unfamiliar with sales struggle with remaining in business. And some professional salespeople who solely focus on the sale itself, to meet their numbers, also face a difficult road ahead.
Sales are based upon the client seeing you as believable and they trust that you will deliver …
3 Reasons Entrepreneurs Fail as Managers
Let’s face it, most entrepreneurs are inept managers. For the majority of small business owners (especially those who have spent little to no time in a formal corporate environment), management is a paramount challenge that prevents them from achieving company growth.
In many instances, consistently poor employee management leads to the eventual demise of the …
How to Be Proactive to Exceed Goals
Looking at the biggest picture possible for what you wish to ultimately accomplish will help you to develop a robust plan to make it happen. Notably, your grand vision is more likely to be achieved if it comes from a deeply rooted desire to see it come to life. It is something you carry with …
How Do You Value Your Work?
Requesting appropriate fees speaks to the value placed on your work. But in order for others to value your work, the process starts with you. It begins by establishing credibility and trust prior to ever placing anything on the market.
By building credibility first you are then able to sell value.
Social Media
Whether you …
DIY Business Law: When to Hire a Lawyer
If you’re a small-business owner, you know that your to-do list is generally pretty long on any normal day at the office. It would be safe to assume, as well, that you often find yourself doing a great deal of the heavy lifting personally wherever you can. There’s licenses, incorporation, budgeting, legal paperwork – the …