How to Ensure Product Safety and Avoid Recalls
With a growing focus on consumer safety, manufacturers are working to ensure the efficacy of their products. Failure to develop products that are safe and user-friendly could result in monetary fines, loss of contracts and even mass recalls. In fact, an all-time high of 51 million vehicles were recalled in 2015 alone.
The automotive industry …
Leverage the Relationship Between a Brand and Logo
The following answers are provided by members of Young Entrepreneur Council (YEC), an invite-only organization comprised of the world’s most promising young entrepreneurs. In partnership with Citi, YEC recently launched BusinessCollective, a free virtual mentorship program that helps millions of entrepreneurs start and grow businesses.
1. Your Logo Is Not Your Brand
“The goal of …
3 Qualities to Embrace to Improve Results
The desire to improve results is alive for most people. It’s the only way in which we and our business grow. The three qualities listed below may sound simple enough, but the implications and detail are what will make the difference.
To be brief, the three qualities to be given serious consideration are:
Flexibility Insightfulness…
4 Unique Ways to Fundraise for Your Nonprofit
Most nonprofits face a dilemma at some point in their existence. They are supposed to focus on a positive goal without being driven by profit, yet funds are always necessary to continue operations. Grants are increasingly competitive and the market is crowded with other nonprofit groups, so it is difficult to stand out.
Also, there …
Just To Get a Rep
As a mode of communications, the internet in general, and social media, in particular, has allowed us to connect to others in many different ways. We can share all types of happenstances in our lives and this ability can affect our lives both our personal and professional lives. Social media, for some, has seemingly blurred …
12 Ways Every Entrepreneur Should Protect His or Her Brand
The following answers are provided by members of Young Entrepreneur Council (YEC), an invite-only organization comprised of the world’s most promising young entrepreneurs. In partnership with Citi, YEC recently launched BusinessCollective, a free virtual mentorship program that helps millions of entrepreneurs start and grow businesses.
1. Stick to Your Core Values
“Your core values are …
10 Reasons Changing Your Brand Identity Could Hurt Your Company
The following answers are provided by members of Young Entrepreneur Council (YEC), an invite-only organization comprised of the world’s most promising young entrepreneurs. In partnership with Citi, YEC recently launched BusinessCollective, a free virtual mentorship program that helps millions of entrepreneurs start and grow businesses.
1. Consumers Will Lose Interest
“Brand identity was created as …
The Downside of Leadership and How to Inject Success
The worst part of holding creative thought, and being ahead of the curve, is when no one understands what it is you are trying to accomplish. Soon the same people will try to talk you into giving up. Frustration takes hold with the occasional fleeting thought of quitting.
Your future depends upon you; take control …
12 Reasons Why Your Company Should Consider a Tagline
The following answers are provided by members of Young Entrepreneur Council (YEC), an invite-only organization comprised of the world’s most promising young entrepreneurs. In partnership with Citi, YEC recently launched BusinessCollective, a free virtual mentorship program that helps millions of entrepreneurs start and grow businesses.
1. If It Helps Explain Your Unique Value Proposition
“A …
Is Your Daily Routine Killing Motivation?
A long list of have-to-do’s both personally and professionally, day in and day out, tends to dampen motivation. The second factor involved is your comfort level. Being comfortable prevents many from taking a leap forward. The question then becomes whether you are truly content and happy with where you are at, or deep down, do …