Personal Branding Interview: Jennifer Aaker and Andy Smith
Today, I spoke to Jennifer Aaker and Andy Smith,who are the co-authors of The Dragonfly Effect. Jennifer is the General Atlantic Professor of Marketing at Stanford University’s Graduate School of Business, and Andy Smith is the Principal of Vonavona Ventures. In this interview, Jennifer and Andy talk about what the Dragonfly Effect is, how Nike …
Personal Branding Interview: Marcus Buckingham
Today, I spoke to Marcus Buckingham, who was interviewed for the seventh issue of Personal Branding Magazine back in early 2009. I’ve also interviewed his wife, Jane Buckingham on this blog. Marcus is a New York Times bestselling author, international speaker, and consultant. his latest book is called Find Your Strongest Life: What the Happiest …
Personal Brands: Anti-Social Media
Apparently, it is impossible to police every member of your company when it comes to stopping rude, disgusting, or ridiculous behavior. I think it’s fair to say that no matter what policies your management establishes, there are some people who remain too depraved or too stupid, or simply have too much time on their hands.…
Are Your Expectations Too Low?
John was dying. He knew he had months at most to live and, at age 68, he evaluated his life for the first time. He remembered a quote from a book he read years ago by Neale Donald Walsch that went, “Somewhere between the ages of 40 and 50, most …
Personal Branding Interview: Farnoosh Torabi
Today, I spoke to Farnoosh Torabi, who is a personal finance journalist, author and TV personality. The New York Times calls her advice “perfectly practical.” She is the author of the new book, Psych Yourself Rich: Get The Mindset & Discipline You Need to Build Your Financial Life. In this interview, Farnoosh talks about the …
Personal Branding Interview: Brad Feld
Today, I spoke to Brad Feld, who has been an early stage investor and entrepreneur for over twenty years. He is the co-author of Do More Faster: TechStars Lessons to Accelerate Your Startup, and the co-founder of the Foundry Group. In this interview, Brad talks about TechStars, his opinion on being born an entrepreneur, and …
Personal Branding Interview: John Warrillow
Today, I spoke to John Warrillow, who is the author of Built to Sell: Turn Your Business into One You Can Sell. In this interview, John talks about how to build a company that can be sold. His advice just might change how you’re currently building your business.
How can you tell if your business…What’s In A Name? The Big “O”
When someone says The Big “O” it can have many different meanings depending on where in the country you live, what you spend your days doing and where your mind is at the moment. Hey, keep it clean folks, this is a personal branding blog not a, well, you know. (wink, wink)
For those of …
Personal Branding Interview #2: Kimberly Palmer
Today, I spoke to Kimberly Palmer, who is the author of Generation Earn, and is a Senior Editor for US News & World Report. I’ve spoken to Kimberly before back in late 2008, so I figured I’d catch up with her again. In this interview, she talks about how your financial life impacts your career, …
Why Does Everyone Have To Be “Right”
Is it true that schools now contract police during Debate Classes because each party to the debate is so intense; so confident that they are correct, that if they don’t win the debate or get the other side to accept their views, violence will break out? Has the United States crossed the line where each …