7 ChatGPT prompts to help you create authentic content for your brand
It was a random Tuesday night when I found myself staring at a blank document, desperately trying to craft a fresh message for my personal brand.
After hours of typing, deleting, and retyping, I realized something: my words felt forced and stiff. They didn’t reflect me at all—just some robotic script I thought people wanted …
The power of narrative: How to transform data into compelling stories people can connect to
I remember the first time I tried to explain a research finding to a group of friends. I rattled off a bunch of statistics, feeling proud of how knowledgeable I sounded.
Their eyes glazed over faster than I could finish my sentence. It wasn’t that they disagreed with the information; they just couldn’t connect with …
Long-form vs. short-form content: Which one works best for your brand?
I’ve always found that content creation is a bit like cooking a homemade meal. Some recipes call for a quick stir-fry while others need hours to simmer.
It’s all about knowing what you want as the end result and who you’re serving.
When I first launched my blog, I experimented with both short, snappy posts …
A single tweet ruined my career overnight. Here’s how I bounced back and found success on my own terms.
I still remember the rush of adrenaline when I hit “send” on the tweet that changed my entire career.
It seemed harmless at the time—just a quick response to a trending topic that felt slightly controversial, but nothing I hadn’t seen others share.
I’ve always enjoyed lively debates, and social media felt like an easy …
Why certain ads feel irresistible—5 secrets from top marketing experts
Have you ever clicked on an online ad so fast you didn’t even realize what you were doing?
I’ve been there more than once. Sometimes, I’ll be scrolling through social media or browsing a website, and an ad just grabs my attention in a way that others don’t.
It’s like my curiosity is suddenly sparked, …
The 5 biggest myths about personal branding (and what actually works)
I used to think having a personal brand meant posting flawless selfies and catchy one-liners on social media all day.
I even tried it for a while—cringe-worthy hashtags and all—before realizing I was missing the point.
Truth be told, there’s a lot of confusion around personal branding. That confusion can cause us to waste time …
7 signs you have a strong personal brand (even if you don’t feel like it)
I used to think “personal brand” was just a buzzword—something for public figures or influencers.
But then I realized that each of us has a unique presence, both online and offline.
Whether you’re leading meetings at work or chatting with friends over coffee, people form impressions of who you are. That impression can be intentional …
8 brilliant TikTok content ideas that will set you apart from everyone else
These days, if you’re not on TikTok, you’re missing one of the biggest opportunities to get your brand in front of fresh eyes.
With millions of users scrolling through bite-sized videos daily, this platform has transformed from a trendy teen hangout to a robust arena for marketers, creators, and entrepreneurs.
Even if you’re camera-shy or …
8 branding rules Netflix’s “Apple Cider Vinegar” proves you should never break
I recently watched the new Netflix show “Apple Cider Vinegar,” and I was blown away by the clever branding lessons tucked into its storyline.
If you haven’t watched it yet, it’s basically the story of Belle Gibson, once a celebrated wellness influencer, who built an entire platform on what turned out to be fabricated claims …
7 types of social media posts that successful businesses use — and you should too
I still remember the first time I tried posting business-related content on social media—it felt a bit awkward, as if I was putting on someone else’s jacket.
I worried that people would roll their eyes, or that I’d come off as “pushy” or “spammy.”
But over time, I realized something crucial: social media can be …