Write Your Way to a Profitable Personal Brand, $5 at a Time
For several years, writing and giving away ideas online has been viewed as the best way to build your personal brand. It’s a popular and powerful technique, well-documented in numerous best-selling marketing books, like David Meerman Scott’s New Rules of Marketing & PR.
But, does it make sense to limit your brand building writing activities …
7 Ways to Start Building Your Personal Brand for Free
Today, it’s easier than ever for individuals to build and promote the personal brands for free, long before writing and publishing a book.
The Internet offers you numerous free ways to demonstrate your subject area expertise, set yourself apart from your competition, and build your online visibility. There are several ways you can take small …
Convert Your Brand Building Book Into a Blog…and More Profits
Although you may be familiar with the idea of writing a book a little at a time, as a series of blog posts, you may not have thought about leveraging books into blog posts – -and creating new brand building and profit opportunities.
Bud Bilanich, the Common Sense Guy, however, provides a template for a …
Should You Pay to Get Your Personal Branding Book Published?
It may seem strange to talk about paying to get your personal branding book published, while the media often talks about celebrities receiving 6-figure advances. What’s going on?
Celebrities, of course, is the key word in the above.
Politicians, their wives, their ex-wives, ex-CEO’s, and television personalities often get big buck advances. But, this only …
How to Use Free Video to Build Your Personal Brand
Got video? If you have a microphone attached to your computer, and know how to put together a 5 or 6 slide PowerPoint presentation, you can use free video to build your personal brand and market and sell your book.
It’s that easy! I can prove it. I went from 0 to 60 in one …
Convert Your Personal Brand into Monthly Cash Flow
How can you convert your personal branding book into consistent monthly cash flow? Unfortunately, many authors fail to address monthly cash flow issues soon enough.
How and when does your personal branding book convert into cash?
Although writing a nonfiction book is generally accepted as the best way to create and promote your personal brand, …
7 Ways to Make Sure Your Book Gets the Cover it Deserves
Every author should be involved with the front and back covers of their books. This is true whether you self-publish your book, or you’re working with a trade publisher.
Authors who fail to be involved with the content and design of the book’s front and rear covers are usually disappointed with the way their covers …
7 Book Title Ideas for Easy to Write Books
Writing a book to build your personal brand is much easier when you select a book title that helps you to plan and write.
The sooner you select a title that provides a easy-to-write approach, or structure, for your book, the sooner you’ll finish your book, so your book can start branding you as an …
Why it Takes More than Information to Write a Brand-Building Book
It takes more than information to write a book that drives your business and builds your personal brand.
Information, by itself, is not enough to write a book that builds your personal brand!
No matter how much you already know about your field, or how much experience you’ve accumulated, writing a book requires more than …
Tips for Saving Time while Building Your Personal Brand
Are you one of the many who use lack of time as a reason to put-off building a personal brand by writing provocative thought leadership articles, books, starting a podcast, frequently updating your blog, or submitting guest posts on other blogs?
If you don’t have the time now, when will you have the time?
Lack …