Social Networking Late Arrivals are Costly and Not Fashionable
Though many businesses have happily joined in the social media bandwagon, some others have not really bought into it yet and are still deciding whether to start their online campaign. These businesses are the ones who still rely on traditional and other “established” forms of marketing, and they’re most likely waiting for this new type …
Open Minds Walk Through Open Doors – Part 2
We previously discussed the idea of implementing brand new techniques against the advice of others. Entrepreneurs must always be willing to look at new possibilities, take calculated risk and maintain a commitment to education. This is the only way you will advance your business.
Varied viewpointsThe second part of keeping an open mind is …
Three Reasons To Have A Personal Brand Advocate
In a recent article on Social Media Examiner, Phil Mershon asked the questions:
What would you say if you could add five, ten, 100 or 1000 marketing reps to your team? For free?
What if these marketing reps would freely write about your brand and tell their friends, and all they expect in return is …
The Single Biggest Factor That Determines Success Today: Trust
At first blush, it may sound a little silly–I mean, how can you compare a “soft issue” like trust to hardcore fiscal policies, new product offerings, and profitability?
However, FranklinCovey provides extensive research, statistics, case studies and anecdotes that prove trust is a key driving force in today’s economy.
FranklinCovey’s book and training workshops on …
Your Communication Style Hinders or Greatly Increases Your Success
What are you really saying?
We have all done it on occasion and it’s a bad habit that should be avoided in the future. The habit is subliminally delivering a message that touches upon a sensitive subject. We don’t want to confront another or tell them they are wrong. So when an opportunity presents itself …
The Best Place to Network? Local Coffee Shops
Over the last several years, I’ve drunk enough coffee to float a battleship, all in the name of building my personal brand, and networking with the people I needed to spend time with.
The place I did it? Independent coffee shops nearly all of the time.
I’ve spent so much time in indie coffee shops …
The LinkedIn “Hack”
Throughout my series of blogs, as well as all of the other great ones featured on this site, you have been learning powerful ways to create your brand and position yourself for success. That, of course, helps you to know what message to get in front of a hiring manager or other persons of influence. …
6 Ways To Get More Personal In A Digital World
EDITOR’S NOTE: This is the second article in the virtual and online networking activity series. The first article ran last week: The 5 Benefits of Networking Virtually.
How do we turn all the Tweeters, Facebookers, and LinkedIners into actionable tangible relationships?
I use TweetDeck as a social application that helps me organize and monitor my …
What I Learn About You In A Few Quick Google Searches
When you Google your name, the 10 websites that populate the first page of results are your online reputation. This is the internet version of your personal brand. And I’ll argue it’s as important as ever.
As a fellow business owner, blogger, or net citizen, I’m sure you meet new people all the time. These …
Becoming Part of a Headhunter’s Inner Circle
Branding Yourself to be ‘Headhunted’: Part 3 – of the series Branding Yourself to be Headhunted
EDITOR’S NOTE: In Part 1 we examined what a “headhunter” does, as well as what he or she does NOT do. To briefly recap, a “headhunter’s” primary mission is to find the TOP-performing talent for a hiring company. These …