Author: Maria Elena Duron

Maria Elena Duron, is managing editor of the Personal Branding Blog, CEO (chief engagement officer) of buzz2bucks– a word of mouth marketing firm, and a professional speaker and trainer on developing social networks that work. She provides workshops, webinars, seminars and direct services that help create conversation, connection, credibility, community and commerce around your brand.  Maria Duron is founder and moderator of #brandchat- a weekly Twitter chat focused on every aspect of branding that is recognized by Mashable as one the 15 Essential Twitter Chats for Social Media Marketers.
Brand Yourself AsMarketing & Personal BrandingPositioningRelationship Networking

Crafting Your Personal Brand Story

In creating your personal brand, it’s important that you have a story. People want to know the person behind the professional, and this is what interests them and makes you different from all the other people out there.

The hardest part of crafting your personal brand story is actually getting started and just “doing it”. …

NetworkingPositioningRelationship NetworkingSocial Media

Twitter Tips for Positive Word of Mouth

Word of mouth marketing is gaining in popularity as the “oldest form of advertising” reaches warp speed online and other people’s opinion and feedback before trying out a product or service are readily sought. People are getting smarter – they don’t easily get led by advertising and marketing claims that a company makes. More and …

Career DevelopmentCorporate BrandingLifestyle & Habit BuildingRelationship NetworkingSocial Media

Prevent Extinction: Engage Your Contacts

Social media has become the new platform for advertising, marketing, and most importantly a communication channel and exchange for your brand. It seems that most businesses, both big and small, are making sure that they have profiles and pages in Facebook, Twitter and other social sites so they can reach and engage a wide audience.…