Personal Brands Create Value
Effective communication is one of the keys to success, especially for a business looking to enhance its brand image in a society that values information. Relationship experts maintain that only through communication do relationships last. A business looking to stay competitive will maintain beneficial relationships with its potential and prospective clients, and partners. As one …
Personal Branding Weekly – Persistent and Consistent Action
Losing weight has always been challenging for me and I know why. I consistently eat yet I work out in spurts. Inspiration hits and I’m off and running (literally) and I will sustain that level for a short time and then I’ll get “too busy” and it will be days before I do any substantial …
8 Ways for Realtors to Build their Personal Brand
Author Bio: Sabrina Clark is a marketing professional specializing in startups in the technology and Internet space. Sabrina is the Director of Marketing & Corporate Communications at BrandYourself, helping people take control of Google search results for their own name and establish a positive online reputation.
The world of real estate is unique to many …
Personal Branding Weekly – Who’s in Second Place?
Much of my day is spent working with small business owners, entrepreneurs and solopreneurs, and helping them market themselves and their business. It’s interesting that small business owners and small businesses work so hard to make themselves look larger and to blend in with large companies and yet large companies are working hard to look …
Audio Branding and Its Importance to Your Personal Brand
Audio branding, also known as sonic branding, is a verbal identity that gives a personal brand its own distinct personality using tone of voice. It makes use of sound to reinforce a company’s identity and brand. Sound has always been a great tool to convey memorable messages to consumers as it is something that we’ve …
Personal Branding Weekly – Three Questions for Your Personal Brand
Spoiler alert: If you haven’t started watching this season of the Walking Dead then don’t read any further.
Rarely do I watch television but one of my guilty pleasures is a weekly dose of The Walking Dead. In the Season Four premier, Rick revealed three questions he asked anyone before accepting them into their camp …
Make Likes Matter to Your Word of Mouth
Research has shown that close to 70 percent of adults with access to the Internet log in to Facebook daily. Such numbers present a good opportunity for personal brands to reach to their target audiences faster. Consider who you want to reach who would be a great referral source, connection, provider of up-to-date information in …
Personal Branding Weekly – Guilty of Bad Brand Impressions?
Comment below – have you ever seen that post in a LinkedIn group asking if you would share their resume with your contacts (and then, yes, they do attach their resume)? My first question is “why should I? What have you done to compel me to speak positively on your behalf?” Just asking me to …
You Manage Your Online Reputation
With current technology, information can be accessed by a majority of online world in split seconds. The internet spreads information faster than word of mouth. You never know who gets to read about you. For entrepreneurs, how you are perceived by your connections can have tremendous effect on your business. As one who posts (sometimes …
Personal Branding Weekly – Do You Know Who to Connect With?
As long as people do business with people and business is built on relationships, networking will be important. Online and offline networks are both important, but it’s online networking that’s powerfully driven the need to know who to connect with. After all, with the world at your virtual fingertips – who do you spend time …