Subtle set design narrates Hulu’s minimalist film
Production design plays a critical role in storytelling, particularly in films like Hulu’s ‘No One Will Save You’. This minimalistic movie, with limited characters and minimal dialogue, heavily leans on the visual elements to narrate the story.
Through artful set designs and strategically placed props, the plot and the characters’ complex mental journey are subtly …
Unveiling 2024’s influential game-changers in art
Unveiling the Influential 100 of 2024. This illustrious list features game-changers in fields such as photography, illustration, and fashion design. These pioneers redefine brands, telling compelling narratives through their art, and inspire others with their vision and dedication. Their contributions have international reach, proving influence and creativity know no borders.
Among these cultural revolutionaries is …
Exceptional artists redefine brand storytelling in 2024
Brand storytelling has taken a significant leap forward in 2024 with a group of exceptional artists proficient in visual and multimedia content creation. These creative minds traverse various artistic mediums including photography, fashion design, and illustration, pushing the boundaries of brand narrative through a blend of advanced technology, innovation, and skill. Augmented reality, virtual reality …
Cannes Lions festival features comprehensive guide for CMOs
Cannes Lions Festival of Creativity, a yearly celebration of innovation and creativity, brings together global marketing professionals in Cannes, France. Every year, it celebrates the finest works in the advertising industry. Two experienced industry leaders, Neil Barrie and Jonathan Mildenhall, have put their expertise into creating a comprehensive guide for Chief Marketing Officers (CMOs) to …
Cannes Lions festival sees minor decline, shifts towards quality focus
The Cannes Lions International Festival of Creativity reported a minor drop in award entries, around 1% down from the last year and a significant 38% less from the record count in 2016. The slight decline doesn’t undermine the event’s significant industry standing. Instead, it hints at a change towards a quality-centric approach from the participants.…
De Beers shifts focus to natural diamonds
De Beers, the renowned diamond company, has declared the discontinuation of lab-grown diamond production within the Element Six division. Instead, the focus will turn towards natural diamonds as part of their new ‘Origins’ strategy.
The aim of this strategy is to accentuate the genuine beauty and singularity of natural diamonds that have been forming over …
Heidi Bivens’ significant influence in creative industries
The recent Creative 100 listing honours top artists who make a significant impact in various domains, including photography, fashion design, and illustration. These individuals, through their innovative work, not only shape cultural trends but also greatly influence consumption patterns.
One of such talent is Heidi Bivens, an artist skilled in multiple creative domains, including costume …
Global talent celebrated at 2024 Awards
The 2024 Awards are now in the books, celebrating excellence in multiple areas from Advertising, Campaign Branding, Collaborations to Editorial, In-House, Photography and more. This ceremony, a platform for both established and emerging talents, showcased breath-taking creativity from around the globe.
The awards also highlighted incredible student efforts, and special recognition went to the top …
Businesses tread lightly with trans-inclusive initiatives
Following last year’s dispute involving Pride promotions, many businesses, including Target, are now showing more caution in their trans-inclusive initiatives. Changes such as a reduction in targeted products for children are apparent, signaling a shift in approach aiming for a more balanced and respectful representation of all identities.
This move seems to stem from last …
Experian enters data onboarding with new product
Global consumer credit reporting company, Experian, has expanded into the third-party data onboarding sector with its new product, ‘Experian Third-Party Onboarding.’ This development comes as a result of Experian’s acquisition of Tapad, a leading provider of privacy-safe, cross-device identity resolution services.
The ‘Experian Third-Party Onboarding’ tool is designed to help businesses gain a deeper understanding …