A Quick Way To Measure Your Personal Brand Using Twitter Lists
Use Twitter Lists to see how people are branding you on Twitter. Are the results what you expect?
A simple branding testOne of the nice things about personal branding is the ease of verifying your efforts- just ask people in your target audience what comes to mind when they think of you:
If their…Secrets to Getting More Referrals – Part 1
Do you need new customers or clients but can’t seem to get enough of them? People generally want to make referrals when they can. It feels good to be able to connect those who can help with those who need that help. But, you need to make it as easy as …
Personal Branding Interview: Pat Olsen
Today, I spoke to Pat Olsen, who is a lead writer for the popular New York Times column, “The Boss” and also writes a 1st-person executive column for On Wall Street and Family Business magazines. In this interview, Pat goes over her writing background, gives journalism advice and more.
What inspired your “The Boss” column…What’s in a Brand Name?
I gave a presentation to students at James Madison University a few weeks ago, and one young lady asked me what name she should put on her résumé – Nikki, the name she’s built for herself online, or Nicole, her legal name. Another young lady chimed in that her given name is difficult to spell …
How to Use RSS to Strengthen Your Personal Brand
If you were asked point blank, “What current events happened in the past two weeks in your industry?” how would you respond?
By the end of this post, you will turn that question into a serendipitous branding moment. Your answer will be timely, relevant, and put into context of the larger picture.
With competition so …
Personal Branding Interview: Penelope Trunk
Today, I spoke to Penelope Trunk, who is the CEO of BrazenCareerist.com, the author of Brazen Careerist, the New Rules for Success, and a top career blogger. In this interview, Penelope tells us about how she started her new company, tips for people interested in building a personal brand, how she’s stood out amongst a …
Conversation is King
Anyone who spends any time or resources online has heard the saying “content is king”. That, though, is so Web 1.0.
To succeed in being visible and memorable in the Web 2.0 world, conversation is king. And, it’s about engaging conversation not just one sided “walking commercials”. The key to anyone’s success is communication and …
If You Can Say It, You Can Live It
If you can’t tell people what you do, then you won’t be doing it much longer. If you can’t articulate what you want to do, then you won’t ever be doing it. But, if you can – well, I found out you are one in about 150 people who can complete this sentence:
I am: …
Personal Branding Interview: Jerry Springer
Today, I spoke to Jerry Springer, who is best known for the Jerry Springer Show. He was also the mayor of Cincinnati, and is a political pundit, lawyer, award-winning newscaster, country recording artist, and international emcee and TV personality. In this interview, Jerry talks about how to stand out in a world filled with endless …
18 Sources of Personal Branding Credibility
The most important part of your personal branding strategy lies in your bio, which is sometimes called a profile. A bio, just like a brand or career, isn’t something established overnight. It accumulated and builds as you become more established. Your bio may appear in several different places at a given time, including the summary …