4 Biggest Personal Branding Mistakes People Make
When you’re creating your personal brand, there are a few pitfalls you need to watch out for. They’re basic mistakes, but a lot of people still make them, and hurt their chances to make an impact in their job search or their campaign to boost their workplace reputation. Here are four of the biggest personal …
What Angry Birds can Teach you About Getting Hired
Editor’s Note: This is the third in a series of blogs where author of the best-selling “Headhunter” Hiring Secrets: The Rules of the Hiring Game Have Changed . . . Forever! and professional “headhunter” Skip Freeman draws an analogy between “Angry Birds,” the wildly …
Bloggers: Are PR People Ruining Your Personal Brand?
As your blog becomes more influential, more people want to take advantage of that influence for their own purposes, and those purposes might actually oppose yours.
All too often, those people are PR people.
Here’s how it happens.
Most blogs have a contact form. The PR person will use that form to send you a …
Selling Girl Scout Cookies
A few weekends ago, I had the good fortune of spending 3 hours with my eight year old daughter at the local mall. This trip was a tad bit different because our mission was to sell Girl Scout cookies.
I have sold many things in my life but never Girl Scout cookies. What happens before …
The Strangest Miracle
“I’m not on drugs,” Denise said; her green eyes piercing mine.
I uncomfortably nodded my agreement. I was Denise’s executive job coach. She was an IT professional, a single mother of two children, and highly intelligent and success-driven. Denise was always in control of her emotions, so I found her comment rather odd.
Denise called …
Personal Branding Interview: Steven Levy
Today, I spoke to Steven Levy, who is the author of In The Plex: How Google Thinks, Works, and Shapes Our Lives. He is a senior writer at Wired, and was formerly senior editor and chief technology correspondent for Newsweek. In this interview, Steven reveals some secrets from one of the most prize companies in …
From Awkward Moments Into Opportunity
Have you ever been asked to recommend someone whose business practices you do not admire? Or with the advent of social media, have you been asked to “Like” a person or a business with which you have no familiarity?
In the hot seatThe situation of being asked to do this type of favor, in …
Personal Branding Interview: Jenny Blake
Today, I spoke to Jenny Blake, who is the author of and blogs at Life After College: The Complete Guide to Getting What You Want and LifeAfterCollege.org, where she provides simple, practical tips about life, work, money, happiness and personal growth. In this interview, Jenny talks about decisions college graduates need to make to have …
How to Guest Blog Your Way to a Stronger Personal Brand
You already know how important blogging is to your personal brand, and you might be doing quite a bit of it on your personal blog to gain traction in your field.
Another important tactic to strengthen your personal brand is guest blogging. Offering your expertise on other’s blogs can help you reach new audiences and …
Shut Up!
I wish there were a better way to say this, but you have got to stop talking all the time. You know who you are. You’re the one who can answer a three word question like, “How are you?” with an essay longer than the Gettysburg address. You’re the one who takes the floor in …