How to use the Rule of 3 for Personal Branding
If you are not familiar with it then I suggest that you introduce yourself quickly. I believe that it is the most highly effective technique for disseminating information with a punch.
As an aspiring Brandpreneur, you have been told, over and over, ad nauseam, that your ability to convey your message with impact is critical …
The 7 Essentials of a Strong Author Platform
Many authors have blogs, many others have well-designed websites, but relatively few have a strong author platform.
A strong author platform goes far beyond the typical blog or website. Platform success requires more than just content and design.
Here are the 7 essential characteristics needed to create a strong author platform, that will help you …
Year-End Holds the Key to a New Year
Over the summer with many people being away, business slows. We ourselves take vacation and feel a lack of motivation to begin again. The good news is year-end and holiday parties are just around the corner.
Did you know most business is traditionally conducted last quarter of the year? The good news is we still …
Follow the Bouncing Ball
If you’ve job hopped a lot, you’re in really good company. The average person changes jobs 11 times within 32 years, according to the US Bureau of Labor Statistics. Hence, your average tenure at one workplace will be slightly below three years, as reported by economist Chuck Pierret who has followed 10,000 workers since 1979.…
The ZEN of Business and Branding Success
I consider myself a “spiritual entrepreneur.” Someone who deeply cares about giving back to the community, people, and world that supports me. It’s just great Karma and Zen.
If you ask me how all this intangible stuff works, I will tell you it just does.
There is something about putting the right energy and intent …
LinkedIn Allows Job Seekers to Leverage Volunteer Experience
In a new study recently conducted by LinkedIn, 41% of professionals surveyed stated they consider volunteer work equally as valuable as paid work experience. This comes as great news to the 14 Million plus full-time job seekers. “Given the current economic climate and the hypercompetitive job market, it’s essential to include your volunteer work on …
Multi-Channel Marketing for Your Personal Brand
Deliver Magazine’s recent feature on integrated marketing methods hits home for those of us marketing our personal brands to today’s “always-on” consumers.
Whether you’re looking to increase awareness of your personal brand, drive traffic to your website, increase opt-ins, or find new leads, success lies in creating a compelling, consistent message and approaching your audience …
5 Ways To Avoid Social Media Fatigue
It’s not easy establishing our own personal brands in the world. You have to blog, tweet, connect, and like…let’s face it, it can be rather exhausting to keep up this kind of consistency. No wonder I hear the term “social media fatigue” used more often. Yet, if it’s a given we all have to build …
Positively Share Your Personal Brand
Social networking sites have truly changed the way people interact and communicate with each other. In the past, when you had some news to share, you called or texted people to announce it. Simply update your Facebook or Twitter account so that all your friends and followers can immediately know the news.
Sharing has never …
Mourinho and 5 Lessons in Personal Branding
Reviled by some yet idolized by others, controversial Real Madrid head coach Jose Mourinho does not leave anyone indifferent. If never a sports figure generated such media frenzy, this is undoubtedly due to the Portuguese success – despite some of his objectionable actions – in building a solid personal brand that has not only withstood …