The Art of Attracting Customers for Your Brand With Inbound Marketing Tactics
As a personal brand your website visitors mean potential sales and brand advocates. Inbound marketing is a well known technique that can help you build more visibility online.
A well executed marketing plan is not enough any more in order to build a strong presence. The fact is that both social media and the state …
Putting the 80-20 Rule to Work
If you have ever painted a room or a house you know it’s all about the preparation.
You’ll know a majority of the work is in the preparation.
The actual “work” takes only a fraction of the time.
This is the same for taking tests or doing projects at work.
This is The Pareto Principle …
How to Fit with the Company’s Culture
Not too long ago, much-respected blogger Tim Tyrell-Smith of Tim’s Strategy conducted a survey, clearly finding that interviewers’ number one concern is “fit with the company’s culture.” From other articles on that subject, too, it seems as if the old-fashioned “Tell me about yourself” and “What are your key accomplishments?” questions—even when answered well—are apparently …
5 Strategies to Cultivate a Culture of Continuous Improvement
Many business leaders and entrepreneurs hold strict ideas of what success means to them and how to cultivate it, but you wouldn’t get there without people to create value as a collective in motion. All companies cultivate a work culture, whether they intend to or not.
When conscious intention plays into a vision for interconnection, …
Why Are Your Employees Quitting?
Retaining talent is as important as attracting new talent because job hopping can actually be very costly for the employer. Therefore, employers should always be in touch with their employees and understand why their employees stay and for the quitters, why they quit. Below I have put together the most common reasons of why employees …
Three Types of Stresses While in Transition
Physicians and psychiatrists have proved that there is a positive correlation between stress and illness. People in transition experience various and variable levels of stress. And such stress is not a stand-alone issue but is compounded by other stressors. One study identified three types of life stresses: chemical, physical, and attitudinal. All together there are …
3 Security Gaps Leaving Your Company Exposed
Pause for a moment as you read this, and consider: Are there any aspects of doing business that technology hasn’t reshaped or transformed? In roughly two decades, technological advances revolutionized various industries and markets, allowing businesses to communicate more quickly and conveniently with their customers.
While many prefer to still see and talk to a …
5 Best Cities Around the World to Launch a Startup
When it comes to starting up a new technology business, the first place that comes to mind is Silicon Valley which is located in San Francisco, CA, USA. However, the rise of living costs and real estate prices is giving entrepreneurs a hard time because they already have a limited budget. For this reason, entrepreneurs …
Jeffrey Pfeffer: Why Employers Should Care About The Health Of Their Employees
I spoke to Jeffrey Pfeffer, author of Dying for a Paycheck: How Modern Management Harms Employee Health and Company Performance—and What We Can Do About It, about why he wrote the book, the employee burnout crisis, the importance of corporate wellness programs, what we can learn from other countries about creating a better work environment, …
Speak Up to Be Heard
When it is time for you to talk, make yourself effortless to be heard and easy to listen to. Eliminate from your speaking useless filler words that make you sound uncertain, unprepared, even uneducated: “you know… uhm… huh… ah… okay, okay…” At the very least, if you must say them, say them silently to yourself …