Four Tips for Greater Speech Engagement and Excitement
In an age where we have the ability to switch between information and entertainment constantly in the palm of our hands, keeping the average adult’s attention for more than five minutes is a serious undertaking. I’m often asked by aspiring professional speakers as well as people who just want to give great talks how they …
How to Make Your Content (And Yourself!) Go Viral
Jonah Berger is a Marketing Professor at the Wharton School at the University of Pennsylvania and author of the New York Times Bestseller Contagious: Why Things Catch On. He has published dozens of articles in top-tier academic journals, and popular outlets like the Wall Street Journal and Harvard Business Review often cover his research. Berger …
Showing Respect for Others is Part of Your Personal Brand
Consistently Follow the Golden Rule: What you want for yourself, you give to others. Do right and do it consistently in how you think, act, and interact with people.
Over the years there are versions of the “rule” that I’ve heard from colleagues. Pick one that rings true for you:
Do what’s right for the…5 Damaging Career Moves to Avoid
Careers aren’t made overnight, but a few mistakes can easily derail your career pretty quickly. Whether you’re complacent in your current position, or you’re swept up in office politics, there are many snafus seasoned professionals can run into.
“People make a lot of mistakes in their careers, some are small and can be recovered from …
Are You a Generalist or Specialist
Generalist or Specialist?
How you manage your career depends on whether you are a generalist or specialist.
When I started my career in the 1970s, large corporations valued generalists. In my 22 years of working for IBM, they let me take a variety of career paths. It also suited my personality, because I have a …
What’s Your Body Language Saying?
Since we all want to portray ourselves as cool, intelligent, strong, charismatic, principled, caring, and interested in others, learning tactics to make a great first impression is critical. First impressions are so important because they make an indelible mark on how we’re perceived by others. Surprisingly, our posture, smile, eyes, personal hygiene and the way …
11 Qualities Your Personal Brand Should Convey to Employers
How important is the personal brand of your key hires? What do you look out for (bad or good)?
The following answers are provided by members of Young Entrepreneur Council (YEC), an invite-only organization comprised of the world’s most promising young entrepreneurs. In partnership with Citi, YEC recently launched StartupCollective, a free virtual mentorship program …
How Social Media can make Your Brand more Personal
Networking with social media can open the door of opportunity for brands with new connections outside of the online world. These relationships can become long-lasting as communication is maintained. The power of social media to get these conversations started is more important than ever for the growth of your brand.
Today it is much easier …
11 Things Your Logo Designer Should Know About Your Brand
What one thing should I tell a designer about my brand before commissioning a logo?
The following answers are provided by members of Young Entrepreneur Council (YEC), an invite-only organization comprised of the world’s most promising young entrepreneurs. In partnership with Citi, YEC recently launched StartupCollective, a free virtual mentorship program that helps millions of …
You Can’t Control How Lucky You Are
You can’t control where you were born. You can’t control when you were born. You also can’t control what natural intelligence you are born with. However, there are some things you CAN control. You can control how hard you work.
You Can’t Control How Lucky You AreThere is a common line of thinking that …