Marriott updates SEO strategies following system overhaul
Keeping pace with Marriott’s ongoing system and website advancements is critical for hotels. The digital culture surge necessitates smoothly run online booking processes. A mobile-friendly site and bolstered social media presence are key for attracting and retaining customers.
In 2022, Marriott overhauled their URL structure requiring a comprehensive audit of URLs and backlinks for alignment. …
Google enhances search with AI integration
Google is taking big strides in integrating artificial intelligence (AI) into its services – cue, their latest development, Google Search Generative Experience (SGE). This venture, despite its highs and lows, offers the potential for improved user interaction and personalization using cutting-edge predictive capabilities of AI.
The SEO component of Google SGE is currently in its …
Acosta Group increases global presence with latest acquisition
Acosta Group, a leading sales and marketing firm, proudly announced it has acquired CROSSMARK and Product Connections from WIS International. This strategic move is expected to bolster Acosta’s global standing, offering a broader consumer base and greater product diversity.
The acquisition not only solidifies Acosta’s global presence but also illustrates its sustainable growth strategy. Employees …
10,000 steps: a myth debunked, consistency advised
The 10,000 steps per day goal is a globally recognized fitness benchmark but is not a definitive rule for everyone. Our physical activity requirements differ due to factors like age, overall health, and fitness objectives. What’s key is, consistency in moderate exercise and a nourishing diet. Interestingly, the 10,000 step guideline originated not from scientific …
Google adopts AI and interactive ads in search results
Google recently made an announcement at its Marketing Live event signalling a shift from traditional organic search results towards AI Overviews and interactive advertisements.
They believe such a move will present new opportunities for companies looking to grow by engaging with their audience in a more interactive manner. Both AI Overviews and interactive advertisements promise …
True Anomaly unveils rebrand, secures $100M funding
Denver-based True Anomaly has reinvented its brand image to stand out in the space security tech industry. The update highlights the company’s ongoing dedication to providing innovative space security solutions and a commitment to engage more effectively with future clients and the wider space sector.
The rebrand introduced a new logo that contains a symbol …
Symbols: bridging cultures through abstract language
Ke Ren, an esteemed artist based in London, has created a compelling short film titled “Symbols,” narrating her journey from Beijing to London. In a unique imagery comprising alphabets, numbers, and icons, she has defied traditional language norms to establish a language of universal appeal. The film offers a feast to the eyes with its …
London animator uses symbols to convey culture shock
London-based animator and illustrator, Ke Ren, used her artistic talent to express her feeling of culture shock during her move from Beijing to London. She created a short film called ‘Symbols’, where she employed an innovative approach using symbols, numbers, and letters to share her experiences.
The richness of the different cultures she encountered during …
Paper Mario: The Thousand Year Door reboot hits Nintendo Switch
Paper Mario: The Thousand Year Door, a fan-favorite GameCube title from 2004, is being rebooted for the Nintendo Switch, complete with updated graphics, an enhanced soundtrack, and a special gallery feature for bonus content.
The update is designed to please both long-time devotees and newcomers, with new gameplay elements and nods to the original sure …
Modwood: Disruptive font reshapes design norms
Meet Modwood, a new and distinctive display font that blends disorder and modernism in a unique flavor referred to as “messymod”. Developed by a creative branding firm in Los Angeles, the font emanates a rebellious, experimental vibe – perfect for brands seeking a unique identity.
From billboard ads to website designs, the chunky and bold …