You Speak, I Cry Inside. Personal Branding Never Sleeps.
It’s time to do a mind-sweep, because what you think is gushing out of your mouth and into your texts, tweets, posts, and email. That self-talk you’ve got going is killing your chances to connect with the opportunities that are all around you. Personal branding is a 24/7/365 effort – because if you do it …
The Personal Brand Marketplace of the Future. Are Your Prepared?
I think it’s an understatement to say the world has changed due to social technologies. If you’ve think you’ve seen it all, you haven’t seen anything yet! Two weeks ago, I gave my top ten personal branding predictions for 2010, which is actually only a month away (pretty scary if you ask me). Those were …
Personal Branding to Prevent Career Suicide
Two days ago I read an article on CNNMonday.com about how many people are afraid that taking a “survival job” to make ends meet now will destroy their career when the economy picks up again.
That’s very understandable. When you’re forced into a lower-level job than you were currently doing, or find yourself doing a …
“Twitter #in” — Better Than Peanut Butter And Chocolate?
If you missed it this week, Linkedin added some new functionality this week. Now you can sync up your Linkedin and Twitter profiles to share content you chose with either network.
From the Linkedin blog:
Now you can tweet your LinkedIn status to your Twitter followers or automatically post your tweets as your LinkedIn status.…
Personal Branding Interview: Scott McGrew
Today, I spoke to Scott McGrew, who has 20 years experience as a television reporter, 10 of them as a technology reporter. His work has been seen on CNN, CNBC, MSNBC and the BBC. He has been nominated for 10 Emmy Awards and reports on technology on the Bay Area’s NBC. In this interview, Scott …
Are You Qualified to Write a Book?
“I don’t know whether or not I’m qualified to write a book!”
The process of helping others write books to build their personal brand often starts by addressing a curious paradox:
Published books establish their authors as experts in their field BUT, What qualifies someone to write a book in the first place?Unfortunately, many …
A Quick Way To Measure Your Personal Brand Using Twitter Lists
Use Twitter Lists to see how people are branding you on Twitter. Are the results what you expect?
A simple branding testOne of the nice things about personal branding is the ease of verifying your efforts- just ask people in your target audience what comes to mind when they think of you:
If their…Secrets to Getting More Referrals – Part 1
Do you need new customers or clients but can’t seem to get enough of them? People generally want to make referrals when they can. It feels good to be able to connect those who can help with those who need that help. But, you need to make it as easy as …
Personal Branding Interview: Pat Olsen
Today, I spoke to Pat Olsen, who is a lead writer for the popular New York Times column, “The Boss” and also writes a 1st-person executive column for On Wall Street and Family Business magazines. In this interview, Pat goes over her writing background, gives journalism advice and more.
What inspired your “The Boss” column…What’s in a Brand Name?
I gave a presentation to students at James Madison University a few weeks ago, and one young lady asked me what name she should put on her résumé – Nikki, the name she’s built for herself online, or Nicole, her legal name. Another young lady chimed in that her given name is difficult to spell …