Month: November 2008

Book ReviewsBrand Identity & Self-DiscoveryCommunication & NetworkingInterviewRelationship Networking

Learn How to Build Your Brand From Rock B(r)ands

Today, I spoke with Dayna Steele, who used to be a famous radio show host, and now she’s a writer, author and speaker.  She’s learned a lot about building powerful brands through her interactions with some of the loudest and greatest rock bands in the world, such as Van Halen.  In this interview, she reviews …

Book ReviewsBrand Identity & Self-DiscoveryCommunication & Networkinggen-yInterviewLifestyle & Habit BuildingRelationship Networking

A 16-Year-Old Entrepreneur Tells Us How to Make eMillions

Today, I spoke with Stanley Tang, who is a 16-year-old rockstar entrepreneur.  He makes me wish I knew this personal branding stuff ten years ago.  Stanley is very ambitious and has earned a lot of respect for a young Gen-Y’er.  To be able to interview millionaire players for a book isn’t something most high schools …

Book ReviewsBrand Identity & Self-DiscoveryCommunication & NetworkingInterviewRelationship NetworkingSocial Media

How to Build a Successful Community For Your Personal Brand

Today, I spoke with Seth Kahan, who is a speaker, author, Fast Company blogger and extremely knowledgeable when it comes to building communities.  I think this topic is extremely important because you can be very successful in today’s world if you own a community based on your area of expertise.  It’s not enough just to …

Social Media

Success story: Build your dream, one LinkedIn contact at a time

Editor’s note (Archived, 2008): This success story was originally published on November 5, 2008 and is preserved for historical context. Platform names and quotes remain as originally written.

What if one thoughtful outreach to the right person moved your dream closer this month?This archived LinkedIn story shows how a single, well-aimed connection — backed by …

Brand Identity & Self-DiscoveryFuturesInterviewRecruitment & Job SearchRelationship NetworkingSocial Media

Interview with the Luke Skywalker and Obi Wan of Recruitment

Today, I spoke with Chris Russell (Luke Skywalker) and Peter Clayton (Obi Wan Kenobi). Since I started blogging, I’ve been following both of these recruiting pioneers and media producers and I wanted to interview both of them simultaneously about their new project, JobRadio.fm.  When Chris makes a big move, people watch and when Peter talks …

Communication & Networkingeventsgen-yLifestyle & Habit BuildingMe 2.0Relationship NetworkingSocial Media

The Road to Me 2.0: Presentation at MIT and Book Cover Revealed!

I’ve been thinking about when to start promoting my book, and let’s face it, I already have. The one big detail I haven’t revealed is the cover or the structure of the book. The official title of my book is called “Me 2.0: Build a Powerful Brand to Achieve Career Success.” I’ve spoke about how …

Book ReviewsBrand Identity & Self-DiscoveryCommunication & NetworkingInterviewRelationship NetworkingSocial Media

An Interview with the Man Who Coined Consumer-Generated Media

Today, I spoke with Pete Blackshaw and it was tremendous. This is certainly one of my favorite interviews to date, out of over 50! Pete is the man who coined “consumer-generated media.” He’s also a top executive at Nielsen, an author, speaker, cofounder of the Word-of-Mouth Marketing Association, a columnist and much more. It’s hard …

Communication & NetworkingLifestyle & Habit BuildingRelationship Networking

Can You List Your Personal Brand Attributes?

I think one of the more useful exercises in personal brand discovery is listing your brand attributes. How do you describe your personal brand? Today, I want to quickly go over the reason for choosing various attributes (personality adjectives, qualities), by using myself as an example. I want all of you to write down at …