Become a Better Brand Starring Marshall Goldsmith
Today, it is my pleasure to share my interview with one of the leading authors, business coaches and influencer’s in our society; Marshall Goldsmith. I’ve interviewed superstars such as Sarah Lacy, Darren Rowse, Noel Capon, John Quelch, and Andy Beal in the past and this interview is nothing less than exceptional. I encourage you all …
Pay $4.99 to Stand Out in the Online Dating Scene
Most people who use online dating sites try and stand out amongst the rest of the user base. Some try this by uploading multiple pictures, especially an eye-catching one, and others are specific when filling out their profile information. Males and females conduct searches and those who stand out tend to get messages from the …
Darren Rowse Interview: Brand Yourself Like a ProBlogger
Darren Rowse is the guy behind ProBlogger.net, which has become one of the leading places on the web for information about making money from blogs. He is a full-time blogger himself, making a six-figure income from blogging now since 2005. In addition to his blogging at ProBlogger, Darren also edits the popular Digital Photography School …
The Blogosphere is Like High School All Over Again
[youtube=http://youtube.com/watch?v=_pVyhrdz3Zc]
What high school was like
High School is a segregated playground of individuals who stick to their own petri dishes and wrap barb wire all around them. It’s a place where clicks have been previously formed and alliances are hard to escape. The only parachute in High School is your best friend that’s waiting …
The Future of Your Personal eBrand is a URL
[youtube=http://youtube.com/watch?v=Yv9VQXTHmwY] Subscribe to my podcast series
The future
I’m still holding onto my future prediction that instead of a resume, video resume, cover letter, portfolio, paper business card, and references document, your personal eBrand will exist as a single URL. You won’t be able to toss 10 different URL’s to hiring managers because they don’t …
Fire Up Your Personal Brand and Influence Others
Carmine Gallo is a communications coach for the world’s leading brands, such as Raytheon, Salesforce.com, Loreal and Home Depot. His new book, “Fire Them Up!” includes insights from inspiring business leaders, entrepreneurs, and educators who reveal what he calls the seven simple secrets of motivation. As a world recognized personal brand, Carmine was able to …
Complete Guide to Pitching Bloggers Using Your Personal Brand
Today, anyone can become a member of the media. PR practitioners care wholeheartedly about the blogger population these days, but they tend to treat them like traditional journalists. We shouldn’t be surprised with the sheer amount of press releases that cross wire services, and PR people who flock to bloggers for extra coverage (this especially …
Sarah Lacy’s Personal Branding Confessions
Sarah Lacy has reported on startups and venture capital in Silicon Valley for nearly a decade. She writes Valley Girl, a biweekly column for BusinessWeek and co-hosts Tech Ticker on Yahoo! Finance. Sarah is an award winning journalist and author of a brand new book called “Once You’re Lucky, Twice You’re Good: The Rebirth of …
Every Company Needs a Director of First Impressions
Since people are the face of the company, there must be an emphasis on each person who represents the corporate brand. Sure everyone needs to understand the corporate message and culture in order to be successful at their job, but what about the receptionist? When a customer, potential customer, partner or stockholder ventures to the …
Even the Receptionist Needs to Be a Corporate Marketing Maven
The corporate view of personal branding is very different than from an individuals point of view, which I’ve previously discussed. Companies need to understand the importance of personal branding within the corporate culture. If only the executives have a grasp on the corporate message, then the company will fail. I believe that you have to …