Is Perspective Killing Your Job Search?
This is the single most important piece of information I can share with you about your personal brand.
It will totally change the way that you approach your job search. It will change the way you write, the things you communicate and even the way you feel about your search.
And, best of all, it’s …
15 Personal Branding Regrets You Don’t Want to Have
1) Not thinking about what your personal branding goals should be
Are you trying to get promoted or promote something you created? Are you trying to get into an exclusive club, prestigious organization or just a good company to work for?
2) Not tracking your personal …
Interviewing: ‘Fake It’ Till You Can ‘Make It’!
Even if your personal brand is one of a highly confident, self-assured, enthusiastic professional, let’s face it, there simply are times when you don’t feel, act, or project these characteristics. If you tend to be shy, retiring and/or kind of “stand-offish,” well, you certainly won’t project these characteristics. And under many circumstances, neither this temporary …
Lose Your Manners, Lose Your Job
Because the US post office is trying to stay alive amidst threats of major cuts from Congress, and with postage being so expensive even at bulk rates: I took advantage of USPS’ new EDDM program, in an effort to see if my company could be an even better corporate citizen.
EDDM allows you to help …
Desire Is Everything
The other day, I read a post that got me thinking about my own Personal Branding journey. Drew McLellan of Drew’s Marketing Minute wrote about how Walt Disney’s dreams lead to Disney World and challenged his readers:
What do you want so badly that you’d ignore all the nay sayers, tune out all of negativity, …
11 Résumé ‘Truths’ That Will Brand You A Winner!
Funny thing about a résumé . . . no one has ever hired a résumé, but very few people can get hired without one. And in today’s challenging job market, where the typical “headhunter,” hiring manager and Human Resources professional is inundated daily with dozens, if not hundreds of résumés (I receive between 300 and …
How Facebook’s IPO Helps YOUR Career
On May 18, 2012, many of us expected Facebook stock to hit the public market with an explosion. There was a revival of hope reticent the first dot-com boom. Facebook’s valuation went up over the road show week and excitement was high as Mark Zuckerberg rang the NASDAQ opening bell.
I, like many other retail …
How A Strong Personal Brand Makes You Money
Experts in their niche fields spend countless hours perfecting their online personal brands through their social media pages, endless blogging, and constant media relations — or even dish out money to hire people to do the behind the scenes work for them! But, online traffic doesn’t pay the bills. So where is the money?
A …
I’m Sorry I Can’t Help You
IKEA would be a master of the “I’m sorry …” approach to customer no-service. It’s tough to get it all wrong like IKEA does, but a global brand can only try.
Here are the five principles of really terrible, awful, no-good brand management.
#1: Produce a catalog and website that advertises products not in stock …
Where To Find Local Networking Events Offline
Great for making new contacts, meeting potential clients, partners and more, all in person. But how to find offline networking events?
Keep in mind
Industry events are great, but not only for your industry. Use the former for mentors and partners, and the latter for clients and referrals. Events come in all shapes and sizes:…