Kings of Content: Interview with the UR Business Network
Recently, I had the pleasure of sitting down with two of my mentors and close friends, Sergio Garcia and Rick Brutti. Sergio is a multimedia marketing expert, and has published several books in Latin America and a successful business magazine in the United States. Rick is a serial entrepreneur and the first ever CFO of …
Personal Branding Weekly – We Want What You Have
As a small business owner, that’s what you want to hear from your target market (the specific audience that you provide service or products to). That does require that you’re visible to your target and that know who you are, that they like you enough to do business with you and that they trust who …
“Tell Me about Yourself” Revisited
One of the most dreaded requests job seekers struggle with while networking, and during job interviewing, is “Tell me about yourself.” As my recruiter friend Skip Freeman noted in his 2012 blog post titled Beware The ‘Tell Me About Yourself’ Job Interview Question, a poor response to this request in a job interview can have …
A Great Personal Brand Can Shape Your Legacy!
When many people hear the question, “What’s your personal brand?” their hair stands on end. It can sound like you’re implying that a unique individual is reduced to the equivalent of a packaged product. The word “brand” isn’t typically associated with human qualities: Defining your brand requires you to take an objective, impersonal look at …
Cutting Through the Clutter: “ReadQuick” with Clayton Morris
Recently, I had a chance to speak with Clayton Morris, a co-host of Fox & Friends Weekend and a frequent contributor on all things technology-related to the Fox News Channel. Sometimes, he is able to toss some stories in there about another passion of his, the paranormal! He also is the co-creator of the speed-reading …
Personal Branding Weekly – I is Better than We
It is and you know it. Imagine if someone told you “we’re really glad you’re here”. Now, imagine if that same person said “I’m really glad you’re here.” Can you feel the difference in energy between the two statements? In an effort to be more professional, more corporate and more team focused we’ve lost the …
3 Tips For Maximizing Speaking Engagement Value
As a regular speaker at conferences and events around the world, I’m often asked what are some tips for maximizing the value of speaking engagements. Here are my 3 top tips to leverage your speaking engagements:
1. Wow your audienceDon’t skimp on your PowerPoint time. Bullet points are rarely going to impress anyone. Do …
4 People Skills to Instill Trust and Build Rapport
Today, a lot communication and relationship development is done through email and social media. While these methods can be effective, they don’t have the oomph of in person contact. Connecting through digital means is usually brief and impersonal, whereas connecting face-to-face allows for deeper conversation and greater engagement. The problem is that people have become …
Dinner Table Talk Can Jump-Start Your Kids Career!
Great minds discuss ideas; average minds discuss events; small minds discuss people. –Eleanor Roosevelt
Pairing great food with great discussion is somewhat of a dying art in the home front. But here’s an argument for bringing back the old-fashioned dinner hour (or 15 minutes) table talk to your family’s routine. A little bit of effort …
Lessons From the American Revolution: An Interview with Fox News’ Brian Kilmeade
Recently, I had the pleasure of speaking with Brian Kilmeade, cohost of Fox News Channels Fox & Friends, host of the nationally syndicated radio show Kilmeade & Friends, and most recently, co-author (along with Don Yaeger) of George Washington’s Secret Six: The Spy Ring That Saved the American Revolution. In this book, Brian shares the …