
Maintaining Your Online Brand When Things Go Wrong
Business owners are always called upon to work hard to maintain their online brand. We have to think very carefully about the words we use and how they contribute to — or detract from — our brand recognition.
We’ll go to great lengths to create elaborate communication plans for our social media channels, website, and …

Putting the 80-20 Rule to Work
If you have ever painted a room or a house you know it’s all about the preparation.
You’ll know a majority of the work is in the preparation.
The actual “work” takes only a fraction of the time.
This is the same for taking tests or doing projects at work.
This is The Pareto Principle …

Prepare Before you Meet, Talk, or Click
You can be anything and do anything with enough preparation and work. To be effective in what message you want to get across to others, you must prepare. If you painstakingly prepare more than most people bother to, it will measurably improve your chances of affecting people the way you want. Some CEOs tell me …
5 Things The Super Bowl Can Teach Us Preparation
The recent Super Bowl provided some insight into the thinking that goes into a successful effort to put on an event that will be watched by an estimated 108 million people. These same tips can be applied to things we do in our every days lives too.
You might be wondering … Why did I …