Personal Branding Weekly – Happy Birthday Edition
Yesterday, I celebrated my birthday. I enjoyed the time with family and friends. And, also used the moment to reflect on what worked last year and what I’m looking forward to in the coming year.
Along with all the usual Groundhog Day happenings, the excitement of Super Bowl was a new twist for the day …
Certification – Is It Worth It?
Certification is one of the hottest trends in the adult learning and employment space. Over the next 20-30 years, I believe we will see a shift from getting advanced college degrees to getting certifications.
The question I am often asked is:
Should I get “XYZ” certification?
My response is almost always – Maybe!
Before we …
How to Sell Yourself on an Interview
Many candidates get into trouble when they attempt to “sell” themselves in an interview. Often, they end up coming across as overly eager and desperate, thus turning the hiring manager off to the prospect of recruiting them.
In order to prevent this from happening and truly make a great impression, it’s important to touch upon …
How to Impress Your Boss on Your First Day
Want to make a great first impression on your first day of work? Then you must put yourself in your new manager’s shoes.
The perspective you have as a new employee can be very different than that of your manager’s. While on the first day you want to impress your new boss, you also want …
Make Your Business Card a Keeper
Business cards are one of the most affordable ways to get your information into a prospects hands. The problem is that most business cards end up lost in a pile on a desk, tossed in a junk drawer or worse, thrown away. Business cards only work if your prospect keeps it so he can call …
Could Today’s Bullies Be Tomorrow’s Corporate Executives?
Sheryl Sandberg, COO of Facebook, is an outstanding advocate for women’s workplace equality. In her best selling book, Lean In: Women, Work And The Will To Lead, Sheryl provides daunting statistics that show women aren’t getting what they deserve in today’s workplace. One of the reasons women don’t get what they deserve, according to Sandberg, …
Ready, Fire, Aim… May not Optimize Outcomes
What would you do if your doctor told you that your appendix needs to come out. Without ever seeing you or talking to you.
You’d probably think they are nuts and you’d seek a second opinion, right?
We WANT our doctors to Diagnose then Prescribe.
The same is true in business and in life. As …
Build Your Personal Brand for Increased Opportunities
When it comes to building a personal brand we know it is important for a solo entrepreneur or company. But this concept also applies to those seeking new jobs and opportunities. Here is a fresh perspective on how to see yourself as your own ‘CEO’ with several ways to build a memorable brand.
A stellar …
Entrepreneurs – You Get What You Give
BRANDido and friend, Merlin U. Ward is someone who walks his talk consistently giving in ways that are valuable to the recipient. As an entrepreneur, your personal brand and business brand (which is really founded on your personal brand), he shared some valuable points.
You Get What You Give is a book every brand manager …
How to Build and Manage Your Personal Brand
Your personal brand is how you present yourself and your career to the rest of the world. Similar to building and managing a corporate brand, you should build and manage your own personal brand as well. In my opinion, most people still don’t take this seriously. However, in order to be successful, you should be …