How to Build Your Brand Through Blog Comments
Believe it or not, blog comments are an excellent way to build relationships with key people in your field (find them on AllTop and Technorati), create positive touchpoints for your personal brand, and demonstrate your ability to synthesize information, provide insight and draw …
Personal Branding Pledge for 2010
Repeat this pledge every day. Post it on your bulletin board. See how you get what you want in 2010:
This is my year.
I’m fighting for it.
Fighting to keep the big, juicy prize in mind so it lands in my hands by the end of this year.
Fighting to see and stay on …
3 New Year’s Non-Resolutions For The Personal Brand-Building Blogger
It’s such a cliché to blog New Year’s resolutions, and no way at all to stand out. So instead I’ll bring you a list of things that hopefully other people won’t do to you and your personal brand in the coming year and beyond.
Scraping your website and stealing your contentI remember the first …
Should Auld Aquaintance Be Forgot?
Tonight we will celebrate the end of 2009 and herald in a new decade. From private parties and entire city celebrations to safe home celebrations, we all have our own way of saying “goodbye to 2009”. Somewhere in the activities you are bound to hear the song “Auld Lang Syne”. It’s an old Scottish poem …
When Do You No Longer Need a Personal Brand?
I wondered about this question when I read Penelope Trunk’s comment on Nicole Crimaldi’s blog, Ms. Career Girl.
I’m 42 years old. I have had a very successful career, and I can be judged on my track record. So I don’t need a personal brand.
So, newsflash, you never hear me writing about my personal …
Guilty of UnPersonal Branding?
Are you guilty of relying on your company’s name and presence – and not working hard to establish your own personal brand? Unless you have an infamous past to hide, you’ll do yourself and your company a big favor by relentlessly communicating a clear, consistent and compelling personal brand. Then, you may leverage your brand …
Stop Saying You “Can Do Anything!”
Not long ago, I had the experience of working with a new intern. While we were having a coffee, I asked her about herself and how she saw herself helping us during her stay.
“Oh, I can do anything,” she gushed. “I’m just so happy to be here that I’ll do whatever you want me …
26 Reasons to NOT Create Your Personal Brand
Have you ever considered whether you should create your personal brand? Have you been procrastinating? Are you thinking that 2010 will be the year you jump on the personal branding band wagon?
Maybe you should read this first before you take the plunge.
Here are 26 reasons to NOT create your personal brand:
You do…Recognition Breeds Interaction
If you have expertise that can help an entire community, how you approach that community is critical to getting maximum recognition for your personal brand.
Last week, in the post “Participation Breeds Recognition”, I told you about the personal brand I was aiming to build at work, and the first outward-facing brand-building steps my team …
Talk About Who You Are Not What You Do
When you read the title of this post it seems fairly simple right? Talk about who you are not what you do. Unfortunately it is not that simple nor that easy. I would bet my company on the fact that many people reading this post combine what they do with who they are (identity = …