Is Your Brand Sinking? 7 Ways To Tell
When you really think about it, your personal brand is kind of like a ship you’ve built for yourself. Similar to a sailing vessel, you laid the blueprints and executed its building. When it’s finally set to sea, you’re left captaining it. But maintaining and managing your personal brand requires more energy than most want …
Personal Branding By Understanding The Hiring Process
Do you realize that how well you understand the hiring process has a big impact on your personal brand … and on your chances of getting hired?
Most job seekers think that understanding the hiring process just means learning the email address to send a resume (or URL to post). That’s really the least important …
Personal Branding is About the Person
Can you imagine going a week without access to your Facebook, Twitter, Google+, or YouTube accounts? Some of us actually make a conscious choice to take some time away from posting on a wall, tweeting, joining a new circle, or uploading a new video clip. We need that time away from our online networks to …
Why Employees Quit Their Jobs
The expense of losing an employee is more than the cost of bringing one on board, yet companies continually let good workers slip through their hands. The reasons employees leave vary, but one thing is for sure, employers don’t hold all the cards, even in a tough job market.
“Companies can’t look at employees as …
The Value of Face Time for Your Personal Brand
Even as an established author who has held book signings before, I have to admit that I was nervous when I set out for Cherry Hill, NJ, this past Saturday. It was my first signing for my latest book, When Talent Isn’t Enough: Business Basics for the Creatively Inclined, but I wasn’t sure why I …
What Startups Look for in First Employees
It’s a given that startups look to recruit entrepreneurial-minded, hard-working, talented individuals. However, many business professionals don’t understand that the skills and abilities they’ve gained while in the corporate world rarely translate to the startup world — especially for early to medium stage startups.
I recently had three friends from college ask me about my …
For Success: Take The Emotions Out of Decision Making
Every major sport has a trade market. It’s one of the main ways that teams try and make moves to either win now, or build for the future. As an avid Celtics fan, I have watched my team make good and bad moves over the years. The biggest moves of my time were the trades …
Spring Into Search: Spice Up Your Personal Brand
With the changing of seasons right around the corner, it’s the perfect time to give your job search a bit of a spring awakening. The deadlock of winter may have dulled your job search strategies, but it shouldn’t hold you back from going above and beyond to present yourself to an employer.
Usher in the …
How Blogs Help with Branding
When building and maintaining your own brand, there are a lot of tools to implement that make a positive impact. A strong resume, confident face-to-face networking and making best use of social media and outreach apps are all great ways to cultivate the kind of reputation that will ultimately increase revenue. Another smart online tool …
Information Keeps Your Personal Brand Current
… and allows you to brand yourself as a superior candidate.
Information is power …
The information you use to shape your communications with employers is critical to your success … or lack of success in landing a job.
But the information that most candidates use is lacking … and inferior information brands you as …