How to Get Rich After College Graduation
When I graduated college I was interning for $12 an hour making cold-calls to financial firms. For me, the thought of being able to afford certain luxuries almost seemed out of the cards.
Everyone feels that way after getting their degree. It’s a very big hill to climb, but take it one step at a …
Your USP Goes Hand in Hand with Building Brand Awareness
What if there was a way to differentiate to your brand followers and clients why they should choose your products and/or services more than your competitors? That is exactly what a unique selling proposition (USP) can do for your business – it conveys how you are different from everyone else in your niche.
Once an …
Inexpensive Resources to Help You Build a Polished Brand
In an age of extreme competitiveness, you may find yourself contending with your peers, job applicants and other business owners for coveted opportunities. And while you may be the most qualified, without the right packaging, you will not make it past the initial stages. The simple truth is that hiring managers are swapped with resumes …
Why Saying ‘Thank You’ is Good for Your Brand
While there are many good traits to strive to align with your personal brand, one of the best qualities you can be known for is being gracious. Saying “thank you” to everyone who impacts your life, personally and professionally can do wonders for your reputation. It’s such an easy thing to do, but hiring managers, …
Giving Back for Your Legacy and Personal Brand
Have you thought about giving back lately?
I have attended more than my share of funerals and memorial services in the last few years as my friends and colleagues have died before their time. It makes you feel pretty mortal when someone younger than you dies.
I have a client who recently attended the funeral …
The Value Of Profit & Making Money
For the last few weeks leading up to Thanksgiving, people have been posting each day on why they are thankful. I saw one post that said that the individual was thankful for being able to make money. It got me thinking, why are you making money? If you define your reasons for working hard it …
Telecommuters: Keep Your Value in Your Employer’s Mind
Citing a goal to improve collaboration between employees, HP followed Yahoo!’s lead by ordering telecommuters back to the office. Studies report that telecommuters are more productive and lower overhead expenses, but telecommuting does create challenges in collaboration and communication. Telecommuters are out of sight and therefore out of mind. As a result, they’re often viewed …
Richie Incognito, the NFL, Workplace Bullying to Surface
My originally intended article for this week is interrupted to discuss the National Football League’s workplace bullying problem brought to light by the Miami Dolphins’ Jonathan Martin.
Bullying is most associated with school kids picking on peers to varying degrees of severity. Yet, workplace bullying is probably just as prevalent.
The Workplace Bullying Institute’s 2010 …
Protecting Your Brand With Benefits
While building your personal brand, you need to also keep in mind how to protect it. One way you can do this is through the benefits that you receive at work.
You might ask: What do benefits have to do with my brand? The answer is that it’s all about protecting your potential. Benefits, such …
Dolphins or Sharks – The Need for Both in Business
Most people think of sharks as solitary, lone wolf hunters. And they are.
Most people think of dolphins as always smiling, social creatures. And they are.
Both are extremely efficient at what they do … and that is … SURVIVE.
One does it by using a winner takes all strategy. The other by a more …