Does Your Customer Service Policy Support Your Brand Vision?
Before there was unlimited long distance, phone service carriers battled for customers by offering the lowest prices in long distance service. During that time, I was an MCI customer who spent a great deal of time on the phone. One day, I saw an MCI commercial that offered a lower per minute long distance pricing …
Personal Branding Begins in the Waiting Room
Do you know when a job interview has begun? The first question right? Wrong. The elevator. Waiting in reception. The small stalk on the way to the interview room. That is when a job interview begins. The same can be said for a business meeting or a sales call.
In fact, you need to start …
Do You Have What it Takes to Be Famous?
Miley, Lindsay, Amanda, Brittany, Justin, Chris, Rihanna, Honey Boo Boo, You?
When children are asked what they want to be when they grow up, a popular new answer is: “famous.” Honey Boo Boo is famous – famous enough for People magazine to sponsor a lookalike contest. Parents actually entered their kids’ photos in hopes of …
Avoidable Mistakes – Protect Your Personal Brand
I was talking to a CEO recently who told me that executives who send her emails featuring spelling mistakes were one of her pet peeves.
The no-nonsense CEO is aged in her early 60s so she hails from an era when correct spelling and grammar were a given unlike today. She told me she is …
Networking Buddies (When BNI Failed, I Won)
There are many folks who are strong believers in BNI and how it has helped them grow their businesses. For me, BNI never helped. I attended and even joined a BNI group, went for a year and saw no value. I know that this is not the common experience, but if it is your experience, …
The Care and Nurturing of Your Personal Brand
Creating a brand isn’t a set it and forget it proposition. Even after you’ve gotten a job or built a successful business, you need to nurture and protect your brand. A strong, positive brand shows you have character and competence, which can carry you far in business and work. But one little flub can ruin …
Temper is a Personal Branding Torpedo
It can happen to anyone. One minute you think you have everything under control and the next you are out of control.
Work really is a fairly emotional place but we are socialized to keep those emotions in check. Hey, we’re humans right? Too much stress, frustration and overload can lead to moments of unchecked …
Moving from Disappointment to Success
Have you ever felt like giving up?
We tend to believe highly successful people are either born with a silver spoon in their mouth, they got lucky, or were brilliant from the moment of birth. They never had a bad day in their life. And then we wonder, “Why couldn’t we be that lucky?”
Reality …
How to Brand Yourself Outside of Your Career
We know your personal brand is all about how other people see you. It’s how we market ourselves to others. Usually, when we think about our personal brand, we tend to focus on the professional aspects to further our careers.
But what we do in the workplace is not the only thing that impacts our …
One Thing Successful New Hires Never Do!
Complaining not only ruins everybody else’s day, it ruins the complainer’s day, too. The more we complain, the more unhappy we get. –Dennis Prager
Your first ninety days at work is a great time to show your flexibility, eagerness to learn and your willingness to adapt to your company’s culture. Being a successful new employee …