It’s Not Who You Are, It’s What You Mean
If you’re trying to sell yourself on your stats: as a bundle of skills and experience, you’re going to lose out to competitors who know what they mean and are promoting that to employers and prospects.
The goal of your personal brand effort has got to answer this one question: what do you mean to …
Top 10 Rules for Having a Strong Personal Brand
Sometimes on Twitter (@DanSchawbel) I get into rants when ideas or thoughts come into my head. The other night, I tweeted a list of ten rules. I didn’t even bother saying what they pertain to, but from the tweets it was apparent that they had to do with how to be successful. From my viewpoint, …
Personal Branding Interview: Shira Lazar
Today, I spoke to Shira Lazar, who blogs at the The Pop Report, hosts Mahalo’s THIS WEEK IN YOUTUBE, video blogs from around the globe for CondeNast’s pop culture travel guide, Jaunted, and is a journalist on Travel Channel’s upcoming CONFESSIONS OF A TRAVEL WRITER. In this interview, we find out about how Shira broke …
Branded Introductions
The way we introduce ourselves and others can leave us branded. Branded either for the good and highlighting what is uniquely our strengths. Or, branded negatively by shining a spotlight on our weak areas.
Living in West Texas, when I use the term ‘branded’ I imagine cowboys or vaqueros (Vaquero Regional Note: Used chiefly in …
Personal Branding Interview: Nancy Ancowitz
Today, I spoke to Nancy Ancowitz, who is the author of Self-Promotion for Introverts®: The Quiet Guide to Getting Ahead and a business communication coach specializing in career advancement and presentation skills. In this interview, Nancy explains what the advantages and disadvantages of being introverted are, gives self-promotion tips for introverts, shares some advice from …
Linkedin Profile Organizer and Killer Traffic Tip
Linkedin announced some new functionality this week with its new Profile Organizer. Now you have the ability to save profiles, organize your connections into folders, and add notes to any or all of your connections. Pretty cool stuff!
Linkedin is currently offering a free 30 day trial for anyone who would like to try out …
7 Habits of the Successfully Published, Part 5: Empathy
Successful authors exhibit a great deal of empathy for their readers. When an author writes with empathy–from the reader’s perspective–readers feel that the book was “written for me!”
This empathy can generate decades of reader loyalty; loyalty that may be far out of proportion to the value of the information contained in the book.
Authors …
Personal Branding Interview: Sharon Lechter
Today, I spoke to Sharon Lechter, who is is coauthor, with Robert Kiyosaki, of the international bestseller Rich Dad, Poor Dad. Her latest book is called Think and Grow Rich: Three Feet from Gold: Turn Your Obstacles into Opportunities!. In this interview, Sharon talks about how to find your inner passion, how she built her …
Still Job Hunting Like It’s 1999?
The latest job figures released on Friday showed that the U.S. unemployment rate inched up 10 basis points in September to 9.8 percent. Many companies continue to reduce headcount, and those that are hiring are being very cautious and taking their time to find the right candidate.
Yet, many job seekers are still approaching their …
Personal Branding Interview: Nicole Williams
Today, I spoke to Nicole Williams, who is a career expert, MSN columnist, TV personality and author of Girl on Top. In this interview, Nicole explains how women can succeed in the workplace, what struggles women face that men don’t, some career tips for job seekers, and more.
What does it take for a woman…