SIX Mis-Branding Mistakes That Ensure You WON’T Get Hired!
As a professional “headhunter” who deals with candidates and hiring managers each and every business day, I see the same “mis-branding” mistakes being made over and over by candidates every single day. (You can be assured that other “headhunters,” hiring managers and Human Resources professional also see them, each and …
The Sound of a Competent Brand
Impressions are usually influenced by the body language and speaking voice. Your voice is one of the most important aspects of public speaking. And, when I refer to public speaking that means speaking one-on-one, to a small group of people or even voicing information at a meeting. An individual with a good speaking voice is …
Can Sites Like Quora Really Help Your Personal Brand?
With so many social and professional networking tools, it can be difficult to decide whether to jump on the bandwagon of the “next big thing.” You might not feel like you have the time or energy to participate in another social site if you don’t see the benefits instantly. So, is it worth joining social …
Bloggers: Are PR People Ruining Your Personal Brand?
As your blog becomes more influential, more people want to take advantage of that influence for their own purposes, and those purposes might actually oppose yours.
All too often, those people are PR people.
Here’s how it happens.
Most blogs have a contact form. The PR person will use that form to send you a …
How to Guest Blog Your Way to a Stronger Personal Brand
You already know how important blogging is to your personal brand, and you might be doing quite a bit of it on your personal blog to gain traction in your field.
Another important tactic to strengthen your personal brand is guest blogging. Offering your expertise on other’s blogs can help you reach new audiences and …
Let Your Story Cut Through The Noise and Clutter
The universe is made of stories, not of atoms. – Muriel Rukeyser
“On January 5, 2007, I was sitting out on my lanai looking out at the lake and golf course in Ft Myers, Florida. I was officially and unexpectedly in between careers and jobs, living in a town where I literally knew one person. …
Understanding Interviews: A Playbook for WOW Power
I love speaking to graduating students. It’s thrilling but there’s always the same poignant and pressing question in the Q&A session: “With so much competition out there, how do I make myself stand out and land that job?”
Best visual storytellerMy best answer? It’s about Wow Power. Go out and be the best visual …
Minimum Effort to Create and Maintain Your Personal Brand
Creating and maintaining your personal brand may seem very time-consuming to some people. While it’s important to create an authentic brand and product results, it doesn’t mean you have to spend a ton of time doing so.
Great yield and less timeCheck out these few ways to reach the same outcome but with less …
5 Tips for the Right Personal Brand Domain Name
The biggest mistake I ever made in buying a domain name 16 years ago was listening to a guy who thought our company name was too long for people to remember. He thought we should shorten and abbreviate it. For more than 12 years, the company was saddled with one of the stupidest domain names …
Winning Brands Don’t Happen by Magic
If you want to get a sense of what it takes to be a winner, I’d encourage you to get your hands on the documentary film, The Audition. It’s breathtaking and heartfelt as it documents the 2007 Metropolitan Opera National Council Auditions. Each year thousands of hopefuls compete for a cash prize, the chance to …