Category: Positioning

PositioningRelationship NetworkingReputation Management

30 Costly Personal Branding Errors To Avoid

See “intellectual dishonesty” if you think this list isn’t for you.

We’re all somewhere on this list.

And that’s not a bad thing; it means there’s still room to grow.

30 personal branding no-no’s

In no specific order:

Lack of a chosen, designed branding plan to follow, including online and offline strategies Not measuring your…
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Brand Yourself AseBrandPositioningRelationship Networking

Personally Dominate Mobile Marketing

Mobile is an area of fascination for many advertisers and marketers, partially because it is confounding. Ideally, mobile commerce is more efficient than search because its targeted consumers aren’t those sitting on couches and thinking about purchasing something. Instead, the campaigns are focused on consumers who are out in the real world and are very …

Brand Yourself AseBrandLifestyle & Habit BuildingMarketing & Personal BrandingPositioningRelationship NetworkingReputation Management

Easy Steps On Linking Your Powerful Personal Brand

Whether you are a professional, a job seeker, an entrepreneur or someone who is happily employed, a LinkedIn profile could be a wonderful asset for your career. This social networking site lets you connect to over 43 million professionals worldwide. LinkedIn functions as curriculum vitae, reference document, cover letter, and an efficient database for your …

Brand Yourself AsPositioningRelationship Networking

Branding Lessons From The Grateful Dead

In a recent Deliver Magazine interview, David Meerman Scott expounded on a brand made famous by its distinctive sound, look and unorthodox business methodology: The Grateful Dead.

Different way to engage

Co-author of Marketing Lessons from the Grateful Dead: What Every Business Can Learn from the Most Iconic Band in History, Scott said, “The Grateful …

Communication & NetworkingeBrandNetworkingPositioningRelationship NetworkingSocial Media

Mobilize Your Brand

Heather Huhman, a contributing author to the Personal Branding Blog and President of ComeRecommended.com, cited three personal branding predictions for 2011. One of them focused on mobile applications and websites. What have you done to prepare for your personal brand to go mobile?

Just look at the stats: 87% of Americans have mobile phones 72%…
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Brand Yourself AsCommunication & NetworkingPositioningRelationship Networking

A Cup of Coffee to the Power of Silence

From lengthy posts to brief status updates, tweets, check-ins and online responses…there are an endless number of ways to deliver our message today.

But there is one personal communication tool that is often overlooked: Silence.

Several years ago, Esquire’s Tom Chiarella wrote an article on the power of silence, in which he pointed out that …

Lifestyle & Habit BuildingPositioningRelationship NetworkingSocial Media

LinkedIn: Do You Have a CEO-Worthy Name?

Is your name helping your professional chances of success?

On April 27th 2011, LinkedIn tried to answer that question by announcing some findings regarding first names and executive positions.

According to the official press release:

The top five names for male CEOs globally are:

Peter Bob Jack Bruce Fred

The top five names for female …

Brand Identity & Self-DiscoveryBrand Yourself AsJob SearchLifestyle & Habit BuildingPositioningRelationship NetworkingReputation Management

Save Your Brand And Dump The Teleprompter

Will video help of hurt your personal brand? Actually, it can do both. A poorly made video will give the impression that you don’t put forth quality products or service. And, a poorly executed video will give the impression that you’re less than professional in your appearance or position.

Yet, for any brand video is …