Category: Networking

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Write Your Way to a Profitable Personal Brand, $5 at a Time

For several years, writing and giving away ideas online has been viewed as the best way to build your personal brand. It’s a popular and powerful technique, well-documented in numerous best-selling marketing books, like David Meerman Scott’s New Rules of Marketing & PR.

But, does it make sense to limit your brand building writing activities …

Book ReviewsCareer DevelopmentInterviewNetworkingPeoplePersonal Branding

Personal Branding Interview: Ori Brafman

Today, I spoke to Ori Brafman, who is just releasing his latest book called Click: The Magic of Instant Connections. Previously, I had interviewed Ori about his New York Times bestseller SWAY. In this interview, he talks about connecting with other people, what makes people click with others, forcing a connection, and more.

How do…
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Book ReviewsCareer DevelopmentInterviewNetworkingPeoplePersonal BrandingSuccess Strategies

Personal Branding Interview #2: John C. Maxwell

Today, I spoke to John C. Maxwell, who is an internationally recognized leadership expert, speaker, and author who has sold over 16 million books. You should also read my previous interview with John from early 2009. His latest book is called Everyone Communicates Few Connect. In this interview, John talks about why everyone communicates but …