Net≠Working
I had the opportunity to attend two conferences over the past few weeks. It is often hard to know what to expect in terms of value derived by attending but I go anyways with an open mind looking for that something. The point in going is to network while picking up a few gems that …
Six Steps To Defeat Mediocrity and Anonymity
I have a wish for you. That is to rise above mediocrity. To do something more amazing than getting your next promotion. To not be a faceless cog in someone else’s machine. To actually grow your personal brand enough that you are known for being awesome, not for keeping your head down or not making …
What’s In Your Life Raft?
The Screen Actors Guild has a program called Life Raft. Without knowing too much more than that, tonight in Los Angeles at SAG headquarters I am speaking about personal branding to a few hundred actors under the auspices of Life Raft, and moderating a panel featuring the CEOs of several database sites that centralize casting …
Four Ways To Use Gmail To Build Your Network
Gmail may be the social networker’s best friend, because nothing and I mean nothing, lets you connect so quickly, easily, and thoroughly with a new network like Gmail does.
The free functions availableFor one thing, you can feed any email account into your Gmail account. I run my business account and three other personal …
The Seeds Of Altruism
A consistent message in the world of networking is that if you want to get things from those in your network, you need to resolve to give first.
Now if you are focused on giving so you get from our network, great. But the fact of the matter is that if this is the only …
Customer Service = Brand
The past few weeks have been an interesting experience and a lesson in terms of “what good does not look like” in the wonderful world of customer service. Here is the situation. I am in the midst of trying to move some retirement money around and have been doing so for the better part of …
How To Promote Your Brand-Building Self-Published Book
In response to Jason and Victor’s comments about last week blog post, Introducing an Even Easier Way to Write Your Book, I’d like to share some of the ways you can promote your brand-building ebook or self-published print-on-demand book.
The following ideas are presented with the caution that they are ideas, or options; not a …
25 Ways to Prospect and Build Your Brand
I spent two decades in broadcast radio sales and management with some of the top media companies. I was an award winning new business salesperson because I was a great prospector and networker. As I look back now, I realize that I was building my professional brand at the same time. I didn’t know that …
The NEW Golden Rule
If you ask most anyone in serious networking circles what the Golden Rule of Networking is, they we reflectively respond, “Give First, Get Second.” While there is lots of truth in that answer, it is not the complete answer. It can’t be, as there is much more to successful networking than just giving.
Networking is …
A Lesson From Mulberry Street
When you think of networking, what do you think of? Likely meeting new people, right?
It is your hope, that these new people will need what we have to offer. Or at the very least, you are certainly hopeful that these new people will introduce you to still more new people. And sooner or later …