Would YOU Open Your Job-Prospecting Emails? Not Likely!
If you’ve been on a job search recently you already know that today it is rare indeed that a hiring manager, Human Resources professional or a “headhunter” ever answers his or her telephone. More likely, you encounter voice mail, leave a message (or messages!), then wait and wait and wait for a call-back, which may …
How an Informational Interview Can Lead to a Job
The real danger hovering over the heads of some people in transition is the fact that they’re headed toward a cul-de-sac and don’t even know it. More and more articles point out that the business world is changing rapidly; new jobs are being created; and some old jobs are fading away. Regrettably, the jobs being …
Quickly Publish on Kindle to Improve Personal Brand
The popularity of e-readers and devices like Nook and Kindle have made it easier than ever to publish a book. What once took months, even years to accomplish, now can be done in just a matter of weeks, or even days.
In addition to the (undeniable) thrill of seeing your name on the title page, …
One Simple Tip To Immediately Increase Social Media Engagement
Between April 1 and July 31 of this year, social media optimization platform SocialFlow conducted a study collecting data from 1.6 million organic posts from Twitter, Facebook, and Google+. They found that an amazing ninety-nine percent of non-paid posts generated little to no engagement at all.
If you’re using social media to build your personal …
Boost Engagement for Your Personal Brand with Facebook Campaigns
A presence on Facebook is an essential element to building your personal brand. Creating giveaways and other special offers is also good for building a fan base, but these can be easily forgotten with a lack of engagement.
So how exactly can your brand create a winning campaign? The process is simple once you put …
Get Seen and Be Read with This One Thing
For email marketing, which is more important – the subject line or the from line?
Statistically, it’s the from line. And, I agree.
We will scroll past, close and even delete other emails (or even status updates) that get in the way of the people we’re interested in hearing from or about.
The “who” makes …
3 Easy Branding Tips for a Stronger Community
Marketing is a must for brands and businesses who want to be noticed in the online world and generate more sales and leads. But equally important is building relationships, otherwise known as ‘community.’
There are key differences between each, but both marketing and community come together to serve a greater purpose that is about building …
Ways to Get Help While in Transition
The first question is, Why do you need help to start with? After all, in the past, you were always able to find jobs. Well, today things are different. There aren’t many open jobs to begin with, and the competition for those few is fierce. So, let’s think about good reasons to get assistance.
Your…Networking Success is About Giving, Not Taking
Nearly every article or book on career or business advancement will talk about the benefits of networking. Indeed, networking is an excellent way to get referrals when searching for a job or building a business. The problem with networking information is that it’s focused on how it can benefit you, but often doesn’t discuss how …
5 Top LinkedIn Features for Personal Brands
Since 2003 LinkedIn has been building an effective career networking tool online for connecting with the right people. The first step towards building your personal brand is have a presence there. The second step is to tap into all that it has to offer. Having the knowledge about what is available will help you create …