How to Use RSS to Strengthen Your Personal Brand
If you were asked point blank, “What current events happened in the past two weeks in your industry?” how would you respond?
By the end of this post, you will turn that question into a serendipitous branding moment. Your answer will be timely, relevant, and put into context of the larger picture.
With competition so …
Personal Branding Interview: Penelope Trunk
Today, I spoke to Penelope Trunk, who is the CEO of BrazenCareerist.com, the author of Brazen Careerist, the New Rules for Success, and a top career blogger. In this interview, Penelope tells us about how she started her new company, tips for people interested in building a personal brand, how she’s stood out amongst a …
Personal Branding Interview: Jerry Springer
Today, I spoke to Jerry Springer, who is best known for the Jerry Springer Show. He was also the mayor of Cincinnati, and is a political pundit, lawyer, award-winning newscaster, country recording artist, and international emcee and TV personality. In this interview, Jerry talks about how to stand out in a world filled with endless …
18 Sources of Personal Branding Credibility
The most important part of your personal branding strategy lies in your bio, which is sometimes called a profile. A bio, just like a brand or career, isn’t something established overnight. It accumulated and builds as you become more established. Your bio may appear in several different places at a given time, including the summary …
Personal Branding Interview: Lylah Alphonse
Today, I spoke to Lylah Alphonse, who is a full-time editor and writer at the Boston Globe and the managing editor at WorkItMom.com. In this interview, Lylah reviews how to become a freelancer, why you need to be a writer and an editor, and how to pitch the media.
How does someone get started in…A Personal Branding Tale Part 3
You have been in your new role after being promoted for close to one year – you have done an excellent job and executed on all tasks. As a result of your leadership your team has exceeded expectations.
You have even managed to keep up with your blogging – you are well known around the …
3 Ways to Find the Time to Build Your Personal Brand
Lack of time is the most frequently-mentioned reason for failing to write a book, create a blog, or write a brand-building series of articles. Employees, as well as entrepreneurs, blame “lack of time” as the biggest obstacle holding them back.
Perceived lack of time is the most common reason for not writing a book, or …
Personal Branding Interview: Michael Watkins
Today, I spoke to Michael Watkins, who is the international bestselling author of The First 90 Days and his latest book is called Your Next Move. In this interview, Michael goes over how to succeed on the job in your first three months, tips for career transitions, opportunities that exist at a time of massive …
Is Your Brand Guilty by Association?
I got in trouble quite a bit growing up, but not necessarily for misdeeds I had actually committed. My parents were firm believers in “guilty by association”—guilty for just being present when something went wrong.
As social media becomes more ubiquitous, I bet your brand is in the same position I was all those years …
Conversations: The Other Social Media
As far as houseguests go, the one we had this week was benign. No extra meals to cook, no extra housework, and really no disruption in our lives as usual. However, he was unnerving. He didn’t speak to us. He wasn’t mad. He just didn’t make conversation, and frankly, he’s been here before and I …