Are You Making These 5 Personal Branding Mistakes?
There are plenty of “must-dos” for personal branding — things like how Twitter, LinkedIn, and Facebook can help you land a job or grow your business when used correctly. But are you aware of the “don’ts” you might be doing?
Over-communicatingNot every platform is the right one for communicating your message. Sending inappropriate or …
Where do I Find Success?
Hi, I’m Martin Yate, the guy that writes the Knock em Dead books.
They say that to write a book, all you need is the complete lack of a social life; well I’ve published 12, so what does that tell you? I live and breathe this stuff and obviously have no social life.
Mondays from …
A Cup of Coffee to Your Personal Brand
Whether you desire a new job, a pay increase, or a competitive edge in the marketplace, you need a killer online presence, proof of your expertise, and a personal brand that reflects you as an industry insider with a marketable skill set. But, taking these concepts and turning them into something real and usable can …
Examples of Entrepreneur Blog Posts
In my last post on PersonalBrandingBlog, I discussed the different ways entrepreneurs can use Personal Branding to help them in the job search. One of the items I suggested was for entrepreneurs to start a blog as a tool to help further showcase their skill-set and ability.
Begin a blog.
You’re an entrepreneur! You enjoy …
Exploring Your Brand Identity
I’ve been fully engulfed in the world of branding lately through work on one of my accounts. Throughout the branding process I’ve observed a fascinating dynamic between how corporate brands try to be more human while personal brands are trying to be more like businesses. While dissecting the core elements of a brand I was …
How Much Are You Worth?
How do you rate the your value on the marketplace? How do you figure out how much you are actually worth? How much should you charge a potential client?
Let’s say you determine this through how much and how you are paid. Is that hourly? Salary? Project to project? I read a blog by Seth …
How to Not Burn Bridges When You Resign
As the job market bounces back, top talent is moving on from organizations that treated them less than fair during the Great Recession. Regardless, my policy is to never burn a bridge if you can help it. Is it possible to resign on good terms? Absolutely!
Remove emotion from the situationEasier said than done, …
Personal Branding Interview: Matthew Rothenberg
Today, I spoke to Matthew Rothenberg, who is the editor-in-chief for TheLadders. amd previously he worked at Ziff Davis Media, ZDNet, CNET, and Hachette Filipacchi. In this interview, Matthew talks about how executives get jobs, online branding in an executive job search, job search tips, and more.
How are executives getting jobs now, aside from…4 Ways to Defend Your Personal Brand Against Cyberstalking
I looked out at the room right before I started to speak. The first two rows were completely empty. Typical. Why is everyone so shy about sitting closer to the speaker?
I was at Ohio State University to give my presentation, 8 Steps for Creating & Maintaining Your Personal Brand. When I was done and …
MSNBC Misunderstands Role of Social Media in Job Search
Last week, MSNBC published an article called “Social Networking seldom gets new grads hired.” It argues that social media is not an effective way to land a job. However, it truly only makes the case that many people aren’t taking advantage of the tools available to them.
The article misses the point about how social …