Category: Job Search

Brand Yourself
Brand Yourself AsCareer DevelopmentJob SearchPersonal Branding

4 Ways To Brand Yourself As A Superior Candidate

In last week’s column, we discussed what causes your resume to brand you as a commodity candidate – and also how to recognize if you’re using commodity branding.

This week, let’s discuss a solution …

Instead of branding yourself as a commodity, why not brand yourself as a superior candidate?

In today’s job market, satisfying …

Your Resume Brands You As A Commodity
Brand Yourself AsJob SearchPersonal BrandingReputation Management

3 Reasons Your Resume Brands You As A Commodity

You wouldn’t describe yourself as a commodity, would you? Make sure your resume reflects this. 

You especially wouldn’t describe yourself as a commodity when looking for a job. Who would say in a job interview, “You should hire me because I’m exactly the same as everyone else?”

So you’re probably thinking, “I’d never write a …

Career DevelopmentJob SearchPersonal BrandingRecruitment

Should You Show Your Stripes? Politics & Your Personal Brand

In this highly contentious election year, politics are everywhere. Surf the web, flip the channels, or tune your radio and right before your very eyes or ears talking heads everywhere are dissecting and opining on politics in the U.S. and the 2012 Presidential Election.

According to the Pew Research Center, the political climate in the …