A Cup of Coffee to Personal Article Marketing
Today is the day to begin showcasing your expertise online so searchers will find your name attached to some well-written, helpful, and informative content. When done right, personal article marketing is a sure fire way to solidify your personal brand, increase your credibility, and prove yourself a thought leader in your industry.
Focus on the…Personal Branding Interview: Judy Shapiro
Today, I spoke to Judy Shapiro, who is Chief Brand Strategist of Cloud Linux, CEO of engageSimply a social media/ direct marketing communications company and contributor to AdAge.com. In this interview, Judy talks about how she got started in the advertising world, how the industry has changed since she started, calculating the ROI of social …
Are We There Yet?
This is the mantra of younger kids and people networking – online and offline. Impatient for results, they wonder why no one’s responding, why won’t they retweet me, where’s my traffic and if I put a status update out there and no one comments on it am I being heard?
Questions like: How long does …
7 Ways to Start Building Your Personal Brand for Free
Today, it’s easier than ever for individuals to build and promote the personal brands for free, long before writing and publishing a book.
The Internet offers you numerous free ways to demonstrate your subject area expertise, set yourself apart from your competition, and build your online visibility. There are several ways you can take small …
Personal Branding Interview: M.P. Mueller
Today, I spoke to M.P. Mueller, who is the President at Door Number 3, as well as the New York Times “Branded” blogger. In this interview, M.P. talks about the survival rate for companies that don’t have brands, lessons she’s learned from running a small business, and more.
What’s the life expectancy for a company…Personal Brands: Hate and Disorder
How are you doing amidst the piles you’ve created? You know, the piles of old bills, dirty clothes, and detritus of your hobbies (like your carnival stuffed animal collection or unusable swag from less than stellar events)?
Maybe it’s not your clutter. Maybe it’s your roommate’s mess, or your office mate’s. Maybe you inherited it …
Branding Has To Be Part Of A Career Success Plan
In a less secure professional world than anyone has ever known, you need a tougher, more pragmatic approach to managing your professional life. It’s time to stop thinking of yourself simply as a job title and an employee, because this point-of-view has you psychologically shackled to entities that can, and will, dispose of your services …
Personal Branding Interview: Arielle Ford
Today, I spoke to Arielle Ford, is the president of The Ford Group and author of The Soulmate Secret. She was instrumental in launching the careers of many NY Times bestselling self-help authors including Deepak Chopra, Jack Canfield, and Mark Victor Hansen. In this interview, Arielle talks about how she got started in non-function book …
Lessons from Rachael Ray’s Path to Personal Branding Success
Daytime television hostess, Food Network celebrity chef, and best-selling author – Rachael Ray’s career has many lessons to teach those interested in achieving personal branding success from zero to 60 in less than a decade.
In less than 10 years, Rachael Ray’s personal brand has taken her from an Albany, NY, grocery store to multiple …
Personal Brands: The Audition
From the time you leave your home, consider that you are being auditioned for the job you are seeking. Your personal brand starts to get its early morning workout when you cross the threshold of your door.
How coherent is your personal brand promise, given what you actually deliver?
The person you brushed by without …