You Manage Your Online Reputation
With current technology, information can be accessed by a majority of online world in split seconds. The internet spreads information faster than word of mouth. You never know who gets to read about you. For entrepreneurs, how you are perceived by your connections can have tremendous effect on your business. As one who posts (sometimes …
Is Personal Branding Your Second Job?
Do you have a second job?
Today, many consider a second job to be an economic necessity.
A second job can help you afford an occasional splurge on a fancy restaurant, as well as help you save money for further education, a down payment on a home, or an investment in setting up your own …
How Five Types of Personal Brands Attract Perfect Clients
You cannot be all things to all people. As we say in marketing, find a target rich market. Lucrative markets are filled with people or companies that are suffering and have a budget to pay YOU for the remedy you’ve decided you want to offer. You simply need to show up online and on-ground where …
Your Brand Is Being Built For You
I think it’s time for a reality check: If you’re on the internet today, you are building your brand. Whether you like it or not, you are building your brand. It is time to think about and take control of your most valuable asset, you.
Do you use Facebook? You are building your brand. What …
Communication Lessons from the Field
What are you really saying?
New on the job, Alberta was asked to attend corporate sales training by her Manager. Eager to learn more about sales, Alberta anticipated that after class was over, she would witness an immediate improvement in her sales effort.
Alberta conveyed after the fact that she learned many lessons on how …
Information Overload? Find Your Answers Within
A professional woman and a mother of two was telling me that whenever she wanted to do something new she often got overwhelmed by so many advice that she lost her initial enthusiasm. She wanted to find the “best” way and for that she first needed to explore all possible information out …
Avoidable Mistakes – Protect Your Personal Brand
I was talking to a CEO recently who told me that executives who send her emails featuring spelling mistakes were one of her pet peeves.
The no-nonsense CEO is aged in her early 60s so she hails from an era when correct spelling and grammar were a given unlike today. She told me she is …
Why You Should Start Your Personal Brand in College
As a college student, you have a lot of things to worry about. You’ve got classes, clubs, a job, and a social life to take care of. Planning ahead for your career is one of the last things you’re thinking about as an underclassman.
Though your career might seem far away, it actually starts right …
Five Blogging Lessons Learned From Newspaper Columnists
If you want to be a thought leader in your field, to be seen as one of its leading authorities, you need to pay special attention to how you blog.
You can’t just splut out a blog post here and there, and expect people to take you seriously. You also can’t have an overly formal …
14 Most Important Elements of a Company Brand
What is the most important element of a company brand: logo? Name? CEO? Why?
The following answers are provided by the Young Entrepreneur Council (YEC), an invite-only organization comprised of the world’s most promising young entrepreneurs. In partnership with Citi, the YEC recently launched #StartupLab, a free virtual mentorship program that helps millions of entrepreneurs …