The Cracked Pot
An elderly Chinese woman had two large pots – each hung on the ends of a pole which she carried across her neck. Each day, she would venture down to the stream, fill the pots and trek back to her home to use the water for her household chores.
While the two pots appeared identical, …
The Best-Kept Secret to a Killer Brand Story
Story is all around us. Since the cavemen shared stories around the campfire to reading the news on our cell screens, it’s been at the heart of every transaction. It defines who we are, and it’s the way we connect with each other. It can be absolutely profoundly powerful – and transporting – because it …
What Does Your Email Signature Say About Your Brand?
This article will be discussing the email signature on a personal account – not a corporate email signature. The reason is, for an entrepreneur, as previously discussed, needs to maintain their own separate brand.
Communicating your brandHere is how I view each item from a personal branding standpoint when I see them in the …
Hey, We’re Getting The “Brand” Back Together!
You have envisioned the personal brand you want for yourself. You formulated a plan to make it happen. You work hard to turn your vision and plan into a reality.
Life, however, is not perfect. Despite all your planning and hard work, you get off track. Somehow, some way your words or deeds are not …
Negotiate With Ease and a Smile!
Building your brand is about consistency in everything we do. I’m going to bridge this to the fact we each negotiate many times during the day but most people fail to recognize this. And then they hinder their outcome telling themselves, “I’m afraid to negotiate.” This is inconsistent with reality.
Old school negotiationsThe reason …
Write an About Me Page that Reflects Your Brand
Your online brand is often someone’s first stop to learn more about the “real you.” Applying for a job opening? The hiring manager will likely Google you. Trying to bring on a new client? I’m sure they searched the Web, looking for positive or negative results about you and your company.
So, as much as …
Leadership is About Influence Not Control
“Leadership is about influence not control” – Anonymous
As I continue in my adventure, process, and journey with social networking, both for business and personal, I am intrigued by this designation of being a “social influencer”?
Who anointed people as such? What are the criteria for qualifying for this label they are using?
People of…Do You Dare Challenge Your Personal Brand Anxiety?
For those of you focusing 100% of your time on getting your personal brand 100% perfect, this is for you.
For that voice in the back of your head that gets in the way of releasing your creativity out in the world, this is for you.
Dares and challengesAnd if you’re struggling with any …
Restoring Brand Mastery
Former President Jimmy Carter was being interviewed by four-star admiral Hyman G. Rickover, recognized as the “Father of the Nuclear Navy.” Carter had applied to participate in the nuclear submarine construction program. The interview went well until Carter, after getting up to leave the room at the conclusion of the interview, reached the door. Just …
10 Tips for Finding Your Ideal Career
That ideal career might seem elusive, but with some effort you can build a personal brand that will lead to ongoing career satisfaction.
Take the time to assess what is really important to you. Inventory your skills, values, interests, personality preferences, and constraints. Identify the lifestyle you want and decide how work fits in with…