Category: Brand Yourself As

Brand Yourself AsJob SearchLifestyle & Habit BuildingRelationships & Personal Growth

How Objective Statements Affect Your Personal Brand

I get asked this question at least once a week – “What do you think about objective statements?”

What I think isn’t important. What the reader of your resume thinks … that’s what’s critical.

Objective statements became a standard part of traditional resumes when there were candidate shortages. When there were candidate shortages, it was …

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Branding Yourself as the Applicant Everyone Wants

The more job offers you have, the more control you have over your career path and the more flexibility you have when it comes to salary negotiation. The best way for any job seeker to acquire this leverage is through branding themselves as “the job applicant that every company wants to hire.”

Knowing what the …

Brand Yourself AsLifestyle & Habit BuildingRelationships & Personal GrowthReputation Management

4 Ways Using Your Review Improves Your Brand

At this time of year, many companies are undergoing their annual performance review processes. While the value of performance reviews, as we’ve come to know them, can be debated, a review presents the perfect opportunity for you to enhance your brand with your boss, and with the company.

Dress Up – I used to manage …

Brand Yourself AsLifestyle & Habit BuildingRelationships & Personal Growth

Personal Branding is Not Personal Bragging

You have permission to talk about yourself in pleasant, glowing terms. You have permission to tell people about your accomplishments, and that you’ve done great and wonderful things that helped your employers or people who work for you.

Too many people hesitate to talk about themselves, because they’ve been taught that to talk about their …

Brand Yourself AsJob SearchLifestyle & Habit BuildingRelationships & Personal Growth

Personalized Hiring Manager References Improve Your Personal Brand

Your references can mean the difference between being winning the job vs just being a finalist.

Can your references increase the chances you’ll actually win the job over the other finalists?

Think about your references from past employers. Sure, all your references probably say great things about you (otherwise you probably wouldn’t list them as …

Brand Yourself AsJob SearchRelationships & Personal Growth

2013 Job Market Fast Becoming Candidate-Driven

For those of you who have branded yourselves as being—and are perceived as being—among the TOP performers in your profession, there is some GREAT news! The 2013 job market for you is fast becoming candidate-driven. That means that you now will have more and better choices: Multiple job offers, greater salary leverage and more lucrative …